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Information About Conducting Media Research

We've grouped together all the information our site contains on Media Research to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 15 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Will big privacy kill big data in health care?
Big data comes with big challenges. The author discusses how patient privacy challenges and violations affect big data in health care.
Trade Talk: Study shows how Latinos' news media habits shape their views
The Pew Hispanic Center conducted a study which examined the role of language in Hispanic consumption of media.
Does customer experience = market research insights + implementation?
After attending conferences in both the marketing research and customer experience realms this summer, Eric Whipkey wonders if researchers are in danger of having their roles usurped or co-opted by CX professionals.
Is storytelling in MR more than just a fad?
Two researchers – one on the client side, one on the vendor side – engage in a spirited back-and-forth on the merits of storytelling.
Must-read books for marketing researchers – keep the suggestions coming!
Drawing on continued interest from LinkedIn members, Quirk’s has added to the list of must-read books for marketing researchers.

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Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Exploring the Game of Thrones audience using video-based ethnography
The authors use a study of Game of Thrones fans to illustrate how video can energize the research experience for respondents and researchers alike.
Does customer experience = market research insights + implementation?
After attending conferences in both the marketing research and customer experience realms this summer, Eric Whipkey wonders if researchers are in danger of having their roles usurped or co-opted by CX professionals.
From smartphone to phablet, the online consumption surge is here
The author discusses why brands should pay attention to the changing viewing habits of content-hungry consumers.
Survey Monitor August 2014
A collection of recent consumer and business marketing research findings
Will big privacy kill big data in health care?
Big data comes with big challenges. The author discusses how patient privacy challenges and violations affect big data in health care.

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Related Events

QRCA MINI CONFERENCE: "EMBARK YOUR CLIENTS ON THE RESEARCH JOURNEY!"
June 19 9:00 a.m. - 5:00 p.m., 2015
QRCA will host a mini conference, titled 'Embark your clients on the research journey!- collaborative approaches and co-creation' on June 19 at La Maison de la Communication in Paris.

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Specialties

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Related Suppliers: Telephone

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