Software Resources For Mobile Interviewing

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

A report on the Confirmit Market Research Software Survey

The annual study of research software users finds curious levels of resistance toward smartphone-using respondents and a growing need for skilled data visualizers.

Disney augments ad research with app-based qualitative method

An iPad app has helped Disney Parks and Resorts keep innovating by testing concepts for theme park ad campaigns in focus groups.

Is mobile market research finally living up to the hype?

Drawing from her firm’s usage statistics and a host of other sources, Kinesis’s Leslie Townsend makes the case that 2012 is the year of mobile research.

Software Review: SurveySwipe

Tim Macer reviews Survey Analytics' SurveySwipe and its associated modules for mobile research.

How to make mobile research work - for everyone

Kristin Luck offers some best practices for mobile research to help practitioners keep the respondents in mind and avoid letting technology distract us from meeting their needs.

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Related Articles

There are 16 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

How to make mobile research work - for everyone

Kristin Luck offers some best practices for mobile research to help practitioners keep the respondents in mind and avoid letting technology distract us from meeting their needs.

A report on the 2008 Confirmit Market Research Software Survey

Findings from the annual Confirmit Market Research Software Survey show that firms feel they aren’t getting everything they need from existing software. As a result, they are developing their own programs and actively open to switching to those of other providers.

Panel management in a mixed-mode (Web/mobile) research world

The author outlines several challenges facing users of research panels as more and more respondents access the Web via smartphone, including which devices to support, how to design profilers and which mode to use for invitations.

A report on the 2009 Globalpark Market Research Software Survey

This time around, results show that larger research companies are leading the charge when it comes to adopting mobile research techniques and, in spite of all the industry buzz, online communities have not yet taken off.

Qualitatively Speaking: How online video-based qualitative delivers the truth

The author argues that online video-based research will transform qualitative by giving marketers and researchers direct access to consumers’ opinions and experiences.

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Related Suppliers: Research Companies from the SourceBook

Click on a category below to see firms that specialize in the following areas of research and/or industries

Specialties

• Software-Mobile Surveys

Conduct a detailed search of the entire Researcher SourceBook directory

Related Suppliers: Software

Click on a category below to see software titles in the following related areas

Tabulation and Statistical Analysis Software Solutions

Computer Aided Personal Interviewing (CAPI) and Computer Aided Self Interviewing (CASI) Software

Web Interviewing Solutions

Paper-Based Survey Software Solutions

Integrated Interviewing Software Solutions

Conduct a detailed search of the entire Software directory.