Skip to: Main Content / Navigation

  • Facebook
  • Twitter
  • LinkedIn
  • Add This

Articles And Resources For Conducting New Product Research

We've grouped together all the information our site contains on New Product Research to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 90 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

The role of research in medical device design
The FDA mandates good manufacturing practices that ensure proper medical device design. This article discusses medical device design research, advocating a user-centered approach to health care products and devices as good business.
Working with the Kano method
We have all heard about the Kano method, and how it can supposedly allow researchers to quickly and inexpensively break down preferences about a certain product or service. This article discusses the Kano method, including creating a Kano method survey, applying the method, and analysis.
The product management/marketing research partnership
This article highlights methods of developing a working partnership between brand management and marketing research.
An online community keeps beverage firm Cafédirect close to its customers
Cafédirect’s online community serves as a tangible expression of the coffee and tea maker’s core values and has also demonstrated a healthy ROI.
How one company found ways to innovate in the midst of reorganization
In the midst of a massive reorganization process, one company found a way to use brainstorming techniques to develop new product ideas.

See more articles on this topic

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Drivers of customer satisfaction are changing and banks must change in response
Drawing from results of an annual study of bank satisfaction, author Sheri Petras illustrates how technology and communication are increasingly key factors influencing bank customer experience.
Product and Service Update October 2014
An overview of new tools and offerings for marketing and marketing research.
Trade Talk: ‘Internet of things’ study highlights our conflicted relationship with privacy
Quirk's Editor Joe Rydholm discusses the 2014 State of the Internet of Things Study, by Acquity Group.
What's keeping Allstate's director of consumer insights awake at night?
Allstate Insurance’s Director of Consumer Insights, Bob Pankauskas, sat down with Anne Bailey Berman, president of market research and consulting firm Chadwick Martin Bailey (CMB) to talk innovation, mobile and what clients need to expect from market researchers.
Quality vs. quantity: A process for identifying the best of the best B2B respondents for new product research
This article outlines a B2B concept testing project that StandPoint conducted with Kimberly-Clark that included a co-creation exercise between the product development team and end users.

See more articles on this topic

Related Suppliers: Research Companies from the SourceBook

Click on a category below to see firms that specialize in the following areas of research and/or industries

Specialties

Conduct a detailed search of the entire Researcher SourceBook directory

Related Suppliers: Telephone

Click on a category below to see facilities with the following number of interviewing stations

--Less than 25 stations
--25+ stations
--50+ stations
--100+ stations
--200+ stations

Conduct a detailed search of the entire Telephone Interviewing directory.