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Everything You Need To Understand Online Bulletin Board Focus Groups

We've grouped together all the information our site contains on Online Bulletin Board Focus Group to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 47 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

QRCA responds to article on qualitative cheaters
QRCA member Judy Langer responds to Marc Goodin's article addressing professional respondents in qualitative research and details what action has been and can be taken to control cheaters and repeaters.
When using laddering in B2B research, target your probes effectively
Responding to an October Quirk’s article on using laddering in consumer research, the author adds her own insights on how to make laddering work in the B2B setting by adjusting the process to better meet a busy professional’s mind-set.
Choosing the right approach comes down to serving each project's needs
With many methods available, each with its own pros and cons, determining which form(s) of online qualitative to use - from bulletin boards to communities - comes down to a matter of project needs.
Use these five Web-based approaches to shrink your research timelines, costs
This article outlines the pros and cons of a handful of online research techniques, from text-message-based surveys to Web-assisted phone interviews.
Qualitatively Speaking: How to make good equal great
Now on the client side, a former focus group vendor explains what her organization expects to receive from its qualitative providers.

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Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

How PayPal is optimizing the value of creative testing with virtual workshops
The author credits PayPal's strong team-building approach with getting the most out of the use of bulletin board focus groups to test marketing and advertising materials.
Experiences in global online qualitative
Researchers from Kimberly-Clark Professional and SKIM offer experience-based tips and strategies for how to use online message boards for a global research project.
Thoughts on using the new online qualitative tools
A corporate researcher offers an overview of some of the newer online qualitative methods, from MROCs to mobile, and the best ways to use them.
Qualitatively Speaking: Mobile qualitative finally hits its stride
The promise for conducting qualitative research using mobile phones is great but the technology has been slow to deliver on that promise – until now.
Appreciating the value of traditional research in a digital world
This article details the benefits unique to face-to-face research, including group bonding and access to nonverbal cues and metadata.

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