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Learn About Conducting Online Focus Group

We've grouped together all the information our site contains on Online Focus Group to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 88 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Mixing old and new qualitative methods
The same technologies that are changing our lives as consumers are also changing our abilities as researchers. Here’s a look at how traditional and tech-based qualitative tools can be successfully married.
Questions you should ask when selecting a moderator
Ask these simple questions to ensure that you select the right moderator for your project.
Qualities of a Master Moderator
A key element in focus group success is the moderator. This article focuses on qualities of “Master Moderators”—those who have mastered the key skills and techniques that lead to effective group interactions.
How to do focus groups using Google+ Hangouts On Air
An overview of the pros, cons and best practices associated with conducting focus groups Using Google+ Hangouts On Air.
Online focus groups: Mainstream in the millennium?
While online focus groups are growing in frequency, this tool has not yet come of age. This article discusses the state of online focus groups, including suitable areas for their use.

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Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Choosing the right team-building exercise for your B2B group
This article suggests various team-building exercises to improve B2B respondent engagement.
How the iPad is impacting advertising research
Charles Young looks at what the rapid consumer adoption of the tablet computer means for marketers and advertising researchers.
Qualitatively Speaking: Interviewing for the edit
Michael Carlon offers 10 tips to get the most from the videos of your qualitative interviews.
In Case You Missed It... January 2014
News and notes on marketing and research: handling bad press; Hyatt's Twitter focus group
How to do focus groups using Google+ Hangouts On Air
An overview of the pros, cons and best practices associated with conducting focus groups Using Google+ Hangouts On Air.

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Related Events

RIVA COURSE 201: FUNDAMENTALS OF MODERATING
December 3-5, 2014
RIVA Training Institute will hold a course, themed 'Fundamentals of Moderating,' on December 3-5 in Rockville, Md.
RIVA COURSE 201: FUNDAMENTALS OF MODERATING
December 15-17, 2014
RIVA Training Institute will hold a course, themed 'Fundamentals of Moderating,' on December 15-17 in Rockville, Md.

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