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Resources Related To Conducting Online Research

We've grouped together all the information our site contains on Online Research to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: Advancements in interviewing technologies: Bringing confidence to qualitative
Quester's Garrett McGuire extolls the virtues of tech-assisted interviewing in qualitative.
Sponsored Content: A 4-dimensional view of the digitally-engaged consumer
This paper examines work that has been carried out in support of a single-source methodologyto understand how, when applied to consumers’ devices, new research tracking technologies complement and enhance the traditional survey question approach.
Sponsored Content: Get Them Talking: Five Innovations in Qualitative Market Research
In this white paper from Encuity Research, the authors discuss five qualitative research developments that can help marketers affect behavior, overcome barriers to adoption and develop creative materials and messaging that get results.
Trade Talk: ESOMAR, GRBN issue Guideline on sample quality
Quirk's Editor Joseph Rydholm discusses the Guideline for Online Sample Quality, published by ESOMAR and the Global Research Business Network.
A look at the e-shopping habits of U.S. and Chinese Millennials
The authors present findings from their study of the differences between e-shopping strategies of U.S. and Chinese Millennials using a framework of six different forms of shopping behavior.

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Related Articles

There are 426 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Online satisfaction system helps e-commerce firm track customer contact process
Ariba Inc. uses Web-based survey tools to improve customer retention by collecting real-time feedback, tracking trends, and getting immediate notification of less-than-satisfied customers, information that leads to implementation of department-wide best practices procedures and builds team morale and customer loyalty.
It's the user satisfaction, stupid
Though corporate Web sites are not products in the literal sense, they serve as powerful brand image communicators. While companies conduct large amounts of research on their actual products and services, many err by failing to seek user input when developing or refining their Web sites - which can lead to alienated or frustrated users. The author provides a brief overview of the steps companies should take to gauge their site’s usability.
Data Use: High-tech surveys have arrived
This article reviews three software packages for developing and delivering questionnaires: Sensus Media, Decisive Survey and Survey Said. Some of the features highlighted include integrating multimedia components, incorporating earlier responses into later questions, handling various calculations with the data, and delivering questionnaires through various methods (Web, network, e-mail, etc.).
How Web communities can change the way we do research
Web communities engage customers, help uncover “eureka” moments, locate brand advocates, offer real-time results and create a forum where customers can talk about topics that are important to them.
Online surveys help Paramount Parks keep respondents and visitors happy
The director of research for theme-park company Paramount Parks details his use of online and other surveys to measure guest satisfaction.

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Related Events

IS YOUR RESEARCH STUCK IN THE PHONE AGE?
May 27 at 1 p.m. CDT, 2015
Research Now will be sponsoring a one hour Webinar titled, ‘Is your research stuck in the phone age?’ on May 27 at 1 p.m. CDT.