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Everything You Need To Know About Research Sampling

We've grouped together all the information our site contains on Sampling to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 65 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

A method for finding 'virgin' respondents
The researchers used a sample of their mailed survey respondents to a “Get Paid for Your Opinions” direct mail effort to explore the makeup of study recruits. Participants responded to a questionnaire through phone or mailed responses. This study is one of the first to combine information about lifetime experience in focus groups with reasons for wanting to participate in them, as well as demographic data.
Efficiency is key to random digit sampling
This article describes how sampling efficiency can affect research costs and highlights a new approach by Survey Sampling that identifies a large portion of the unproductive numbers in random-digit telephone samples without affecting the samples' integrity.
A common sense approach to dialing costs
This article discusses two methods of estimating the expected savings from eliminating non-working numbers from telephone-based research studies. One method estimates the average number of minutes in each hour that interviewers actually spend administering questionnaires. The second method assesses what the savings would be to develop a dialing rate per hour just for non-working numbers.
Data Use: Selection of a stratified random sample
This article explains the benefits of stratified random sampling and demonstrates how to construct such a sample using real data from a study of the market for patient monitors in U.S. hospitals.
Five myths about business-to-business telephone samples
Business-to-business research is valuable and necessary. Growth in this area has led research organizations to enter unfamiliar territory and resulted in myths and misconceptions about sampling aspects of business-to-business research. This article discusses five myths of business-to-business telephone sampling, examines the reality and explains what is needed for successful research.

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Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

An approach to selecting online respondents
What can a 12-year-old teach us about developing sample for an online tracking study?
Evolving professionals, evolving panels: B2B research propels a new era of business insights
B2B research is becoming more demanding and researchers must consider the changing professional landscape and tailor their solutions to gather rich insights. The authors use B2B panels as an example of a traditional technique that can be modified to suit evolving B2B needs.
The trouble with convenience sampling
Customer feedback is often emotionally-charged. The author reminds researchers that relying on non-representative data in favor of convenient data from established customers can lead to expensive mistakes and poor decision-making.
A report on the Confirmit Market Research Software Survey
Among the highlights in this recap of the annual study of software and technology usage by research companies are ongoing struggles with survey length and a marked commitment to quality control.
An 'enhance'ment to tackle today's tele-sampling challenges?
ReconMR conducted a self-funded study to explore and measure the efficiency of three distinct telephone samples: enhanced cell phone, random digit dialing cell phone and landline.

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Related Events

SAMPLECON 2017
January 30 - February 1, 2017
SampleCon 2017 will be held on January 30 - February 1 at the Ritz-Carlton in New Orleans.

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