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Learn About Simulation Studies And Modeling

We've grouped together all the information our site contains on Simulation Studies to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 2 articles in our archive related to this topic.

Using marketing mix modeling to improve marketing decisions and ROMI
The authors provide an in-depth look at marketing mix modeling and how it can be used to improve marketing decisions and increase ROMI.
How one AAA club has made its NPS data actionable across the organization
Using a case study involving AAA of Northern California, Nevada and Utah, the authors explore the value of an integrated approach to measuring the customer experience.

Recent Articles

Below are the 2 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Using marketing mix modeling to improve marketing decisions and ROMI
The authors provide an in-depth look at marketing mix modeling and how it can be used to improve marketing decisions and increase ROMI.
How one AAA club has made its NPS data actionable across the organization
Using a case study involving AAA of Northern California, Nevada and Utah, the authors explore the value of an integrated approach to measuring the customer experience.

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