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Everything You Need To Understand The Market Research Business

We've grouped together all the information our site contains on The Business of Research to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 579 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Do definitions limit researchers' creativity?
Most practicing researchers are often so absorbed in the project of the moment and growing their business, they often don't take (or have) the time to stop and think about "research" and how discourse of research supports - and possibly limits - research's potential.
Research vendor salary survey: Salaries up, satisfaction down
Quirk's 2011 provider-side salary survey shows increased salaries but a decline in satisfaction and more researchers considering new employment opportunities. Vendor-side researchers also tout the importance of certification and training and keeping up with new technology.
A guide to writing and evaluating qualitative research proposals
This article is adapted from the author’s upcoming textbook Qualitative Market Research: A Comprehensive Guide to Best Practices. The article’s guidelines for writing and evaluating qualitative research proposals include a discussion of unethical proposal practices.
Supplier Side: Report from the Technology Conference: CYA and CRM
The CASRO Technology Conference is held every June in New York City. This article shares highlights of 2002’s conference.
How to conduct international research: 6 steps to success
The author provides six steps market researchers can take when conducting international research.

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Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

10 tips on fostering consumer loyalty and driving satisfaction
The author provides 10 tips for brands looking to differentiate themselves from the competition.
3 principles to maximize the value of qualitative research
Sarah Faulkner offers a trifecta of tips for helping qualitative do what qualitative does best.
5 trends shaping customer insights
The author explores five emerging industry trends shaping the future of market research.
Bite-sized information: how to make great infographics
The author provides tips for creating powerful and compelling research infographics.
Helping the seller-doer succeed
Paul Kirch provides tips for helping the seller-doer overcome skills and time-managment issues.

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Related Events

RIVA COURSE 501: FACILITATION - PRACTICAL TOOLS, TIPS AND TECHNIQUES
November 12-14, 2014
RIVA Training Institute will hold a course, themed 'Facilitation - Practical Tools, Tips, and Techniques,' on November 12-14 in Rockville, Md.
THE MEDIA INSIGHTS AND ENGAGEMENT CONFERENCE
February 3-5, 2015
IIR will hold a conference focused on media insights and engagement on February 3-5 at the Westin San Diego, San Diego, Calif.

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