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Resources Related To Market Research Training

We've grouped together all the information our site contains on Training to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 6 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

CASRO data collection guidelines
The Council of American Survey Research Organizations (CASRO) is the national trade association for commercial survey research firms in the United States. This article details CASRO’s data collection guidelines, including interview training, project briefing, interviewing, supervision, client billing and flexibility.
Cold-calling that sells research
Over the years, cold-calling has become the most berated marketing tactic because it is done so badly. This article offers rules and tips for cold-calling.
Trade Talk: A certifiably good idea
A look at the Marketing Research Association’s Professional Researcher Certification program.
Unstructured individual interviewing
This article offers a summarized excerpt of the section of the U.S. Department of Commerce’s report “Approaches to Developing Questionnaires” that addresses unstructured individual interviewing. The discussion includes personnel and skill requirements, respondent selection, preparation, operation, time considerations, cost considerations and data collection.
Qualities of a Master Moderator
A key element in focus group success is the moderator. This article focuses on qualities of “Master Moderators”—those who have mastered the key skills and techniques that lead to effective group interactions.

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Related Events

2014 EUROPEAN PHARMA MARKET RESEARCH CONFERENCE
October 21-22, 2014
The 2014 European Pharma Market Research Conference will be held on October 21-22 at the Hyatt Regency Mainz Hotel, Mainz, Germany.

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