Understand Usability Testing

Related Articles

There are 37 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Blazing a trail together

Commercial research has evolved. So, too, has the study of human factors and ergonomics. While marketing research and usability engineering professionals often work in the same company on the same projects, they seldom do so together. This article discusses how marketing researchers and engineering professionals can start collaborating to blaze a trail together. Topics covered include commonalities of and distinctions between the two communities and reaching out and establishing a dialogue.

Right on schedule

TCS Management Group conducted a telephone survey with current customers of its TeleCenter System, which helps companies optimize work schedules. The study’s main objectives were to update its customer database, measure the level of satisfaction among software users and their managers, and determine the likelihood of attendance at the upcoming Users Forum.

Mixing old and new qualitative methods

The same technologies that are changing our lives as consumers are also changing our abilities as researchers. Here’s a look at how traditional and tech-based qualitative tools can be successfully married.

Qualitatively Speaking: A moderator's guide to working with the creative department

Evaluating creative elements in the focus group setting need not be fraught with tension. The author offers five tips for making things go as smoothly as possible, including starting on a high note, providing context and showing solidarity with the creative team.

Expert opinions

Soliloquy Inc. combined Web observational and opinion research to fine-tune Expert, its front-end interface for online vendors that allows shoppers to find what they want through a two-way interactive online conversation.

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Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Get creative: Seven solutions to improve usability studies

This article outlines how seven research methodologies not traditionally employed in user experience research can improve usability studies.

Qualitatively Speaking: Seven things you don’t know about usability testing

The author offers tips for conducting more useful usability studies.

Ethnography-based hybrid research stretches four continents to study workplace interaction

Herman Miller conducted a global hybrid research project to observe how people behave and collaborate in the office to inform new product development.

Social media-based tools helped find, retain respondents for unique study

Seeking product design insights for our multitasking-crazed world, researcher Kelley Styring sought input from an unlikely source: arm amputees.

Mixing old and new qualitative methods

The same technologies that are changing our lives as consumers are also changing our abilities as researchers. Here’s a look at how traditional and tech-based qualitative tools can be successfully married.

See more articles on this topic

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