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Articles And Information About Survey Validations

We've grouped together all the information our site contains on Validations to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 47 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Surveying focus group respondents yields unexpected benefits
Administering questionnaires at the end of focus groups can help improve facility services and weed out potential professional respondents.
Surveying collegiate Net surfers -- Web methodology or mythology
Though data collection via the Internet has been growing in popularity, no one seems completely sure what to make of data gathered using this medium. The most heated debate regards validity. Brigham Young University used a split-method survey of on-campus residents to test the impacts of two different methods of data collection on self-selection and sampling bias: one electronic, one paper.
Trade Talk: Notes from the MRA conference in Boston
Quirk's Editor Joseph Rydholm reflects on his time and what themes he noticed at the Marketing Research Association's annual conference.
A statistical approach to security/past participation problems
To combat respondent validity issues, conduct on-site interviews. That way you'll know exactly who you're talking to.
Minimizing the liar factor
While the Internet can be a great research tool, it’s important to note that research via the Internet and about Internet use regards private behavior, which makes self-reported information highly susceptible to misrepresentation. Using a case study, this article discusses minimizing lying and finding better ways to estimate actual behavior.

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Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

A report on the Confirmit Market Research Software Survey
Among the highlights in this recap of the annual study of software and technology usage by research companies are ongoing struggles with survey length and a marked commitment to quality control.
When fake brands are used to get real data
Peter Gold reports on a research-on-research project that examined the impact on data quality of including bogus brand names in survey response lists.
Data Use: An evaluation of quality-control questions
A report on a research-on-research study that examined the impact of various types of in-survey quality-control measures.
Using respondent tweets to fill in survey gaps
The author explains how researchers can supplement survey data by asking respondents to include a social media handle and give permission to access their public postings. Then those data can be used to fill in the blanks of what was not answered, or not asked, in the survey.
By the Numbers: 10 online sample integrity tips
From inspecting IP and e-mail addresses to post-survey telephone interviews, here are strategies for analyzing the quality of online survey samples.

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