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Data Collection Field Services

We've grouped together all the information our site contains on data collection and field services to help you quickly and easily find related articles, suppliers, events, jobs, associations, glossary definitions and more.

You can narrow the topic further by clicking on a specific field service or data collection related category below.

Tags: | Airport Interviews | Central Location Interviewing | Convention Interviews 
Data Collection Field Services | Door-To-Door Interviewing | E-mail Surveys | Ethnic Interviewing 
| Executive Interviewing | Exit Interviews | Field Audits | Field Management Services 
| Independent Field Director | Interactive Voice Response (IVR) | International Interviewing 
| Mail Surveys | Mall Interviewing | MCASI-Mobile Computer Aided Self Interviewing 
| Medical Interviewing | One-on-One (Depth) Interviews | Online Interviewing | On-site Interviewing 
| Overnight Interviewing | Personal/CAPI Interviewing | Pre-Recruit Interviewing 
| Telephone Interviewing/CATI | Testimonial Interviewing | Validations 

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: Advancements in interviewing technologies: Bringing confidence to qualitative
Quester's Garrett McGuire extolls the virtues of tech-assisted interviewing in qualitative.
Sponsored Content: 11 Easy Ways to Improve Your Survey Response Rates
You can learn a lot from your customers and employees - if you can get them to fill out your survey. Surveys are a powerful and cost-effective way to not only gather information, but also identify and diagnose problems as well as uncover any new and emerging opportunities. However, one of the biggest challenges that many companies face in conducting surveys is getting enough people to take their survey (i.e. getting a high enough response rate) to ensure that their survey results are accurate. While there is no single, silver bullet for improving response rates, there are some easy steps that companies can take that, when combined, will help them improve their survey response rates. This white paper from Allegiance discusses what those steps are.
How to address cultural conceptions of illness, health and wellness
The author explores factors in several countries that affect patients’ and doctors’ approaches to health and medicine and their implications for global health care marketing research.
Inter-rater reliability and coding consistency
The authors outline their firm’s efforts to check internal coding practices on a project involving a health care client.
Topline Digest - November 10, 2014
A digest of marketing research and insights news and information. This issues keywords: data collection; audience engagement; personal data; mobile marketing

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Related Articles

There are 515 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

By The Numbers: Does aspirational answering affect Chinese data quality?
A look at findings from experiments designed to gauge the impact of Chinese respondents who may be answering brand-related questions with brands they would like to use rather than those they actually do.
By the Numbers: Lessons for using online panels in B2B research
Natalia Elsner outlines how to react when you have questions about the quality of B2B panel respondents.
Study gathers physicians' reactions to pharmaceutical sales forces
Total Research Corporation conducted a phone survey of primary health care physicians to determine their reactions to pharmaceutical sales forces. The article reviews findings related to increases in sales representatives; time spent with sales representatives; reactions to co-promotion; which companies call on the same physicians; and which sales representative services are valued most by physicians.
Detecting and eliminating racial profiling and unfair sales practices in consumer lending
Unfair treatment and inappropriate sales in financial institutions often negatively impact minorities and those less knowledgeable about financial products. Market research can help banks guarantee fair treatment of minority and non-minority consumers applying for credit and also help ensure sound sales and service practices to improve the consumers’ ability to make appropriate decisions.
Achieve satisfaction through customer experience management
Customer experience management (CEM) views the customer as a whole series of interactions across a variety of channels. CEM incorporates customer satisfaction and customer experience measurements, as well as customer relationship management, into one complete view of the customer across channels.

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Related Events

The Quirk"s Event
February 23-24, 2015
The Quirk’s Event is a two-day experience that flips the traditional conference model and centers around the exhibit hall. In Brooklyn, February 23-24.

Related Discussion Topics

consumer self-recorded interviews
02/07/2008 by Leslie E. Anderson