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Data Collection Field Services

We've grouped together all the information our site contains on data collection and field services to help you quickly and easily find related articles, suppliers, events, jobs, associations, glossary definitions and more.

You can narrow the topic further by clicking on a specific field service or data collection related category below.

Tags: | Airport Interviews | Central Location Interviewing | Convention Interviews 
Data Collection Field Services | Door-To-Door Interviewing | E-mail Surveys | Ethnic Interviewing 
| Executive Interviewing | Exit Interviews | Field Audits | Field Management Services 
| Independent Field Director | Interactive Voice Response (IVR) | International Interviewing 
| Mail Surveys | Mall Interviewing | MCASI-Mobile Computer Aided Self Interviewing 
| Medical Interviewing | One-on-One (Depth) Interviews | Online Interviewing | On-site Interviewing 
| Overnight Interviewing | Personal/CAPI Interviewing | Pre-Recruit Interviewing 
| Telephone Interviewing/CATI | Testimonial Interviewing | Validations 

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: Advancements in interviewing technologies: Bringing confidence to qualitative
Quester's Garrett McGuire extolls the virtues of tech-assisted interviewing in qualitative.
Sponsored Content: 11 Easy Ways to Improve Your Survey Response Rates
You can learn a lot from your customers and employees - if you can get them to fill out your survey. Surveys are a powerful and cost-effective way to not only gather information, but also identify and diagnose problems as well as uncover any new and emerging opportunities. However, one of the biggest challenges that many companies face in conducting surveys is getting enough people to take their survey (i.e. getting a high enough response rate) to ensure that their survey results are accurate. While there is no single, silver bullet for improving response rates, there are some easy steps that companies can take that, when combined, will help them improve their survey response rates. This white paper from Allegiance discusses what those steps are.
Quant+qual MR methods help increase the use of organic pesticides
Three groups working to protect the waters in and around Washington’s Puget Sound used shopper research to measure the effectiveness of POS materials aimed at persuading homeowners to select less-toxic pesticide options.
Highlights from the FocusVision 2014 Annual MR Technology Report
This installment of the long-running study of tech in MR found some interesting regional differences in the use of various techniques.
In Case You Missed It... June 2015
News and notes on marketing and research: Twitter and survey data; social media influences car buyers

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Related Articles

There are 524 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Research measures market for new emergency response device
An inventor and former member of law enforcement sought the help of the Office of Law Enforcement Technology Commercialization (OLETC) for marketing assistance. His LifeLite product, a light to help identify the exact location of an emergency, had been well-received by law enforcement and emergency personnel but had never been evaluated by the general public. OLETC teamed with McMillion Research to conduct a national consumer study, consisting of mall interviews in San Francisco, suburban Detroit, and Charleston and Huntington, W.Va. The main objectives were to survey public interest in the concept, determine and confirm the target markets, and gauge consumer marketing opinions.
Techniques for identifying problem respondents in online surveys
An overview of the current thinking on how to thwart dishonest survey respondents.
Chevron tracks long-running corporate advertising program
In its quest to be seen as an environmentally friendly oil company, Chevron has had a print and TV campaign, called “People Do.” Communicus, a Santa Monica, Calif., research firm conducts wide-ranging telephone interviews that mask the study’s sponsor and its advertising focus. Respondents give ratings, impressions, and purchase information for a number of companies and their advertising. Re-interviews are done a year later to test ad effectiveness.
Trade Talk: A handful of tech-driven market research nuggets
Quirk's Editor Joseph Rydholm recaps his time at the IIR's Technology Driven Market Research Event.
Teen poll shows mixture of optimism and pessimism
Guideline Research Corp. recently conducted a study of 510 high school juniors and seniors across the United States for the American Home Economics Association. This article provides an overview of the study and its findings.

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Related Events

CHICAGO MEET & GREET
July 30, 2015 5:30-7:30 p.m., 2015
An informal opportunity for GLC members and industry professionals to network and socialize. GLC will provide appetizers.
WEBINAR: DECONSTRUCTING DADS IN THE AISLE: A POWERFUL NEW INSIGHTS SOLUTION GETS THOUSANDS OF DADS TO SHARE THEIR STORY
August 5 1:00 p.m. CDT, 2015
iModerate is hosting a one hour Webinar, themed 'Deconstructing Dads in the Aisle: A Powerful New Insights Solution Gets Thousands of Dads to Share Their Story,' on August 5 at 1:00 p.m. CDT.

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Related Discussion Topics

consumer self-recorded interviews
02/07/2008 by Leslie E. Anderson

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