Skip to: Main Content / Navigation

  • Facebook
  • Twitter
  • LinkedIn
  • Add This

Data Processing

We've grouped together all the information our site contains on data processing for marketing research to help you quickly and easily find related articles, suppliers, events, jobs, associations, glossary definitions and more.

Narrow the topic further by clicking on a specific data processing related category below.

Tags: | Coding | Data Conversion | Data Crosstabulation | Data Entry | Data Processing
| Factor Analysis | Forms Processing / Scanning | Software-Data Delivery Tools
| Software-Data Tabulation | Statistical Analysis

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

5 trends shaping customer insights
The author explores five emerging industry trends shaping the future of market research.
Quant or qual, let’s go back to the basics
Research is more than procedures and computations. It's also a way of thinking. Kevin Gray provides steps for getting back to the basics of research quality.
Mobile sample size: How much is enough?
Analysis of mobile consumer research uncovers what using a smaller sample size means to a study's statistical significance.
Shopper marketing in 2020
Sarah Gleason looks at the evolving nature of the shopper marketing function and outlines a future filled with challenges and opportunities.
A report on the 2013 Market Research Technology Survey
Now in its tenth year, the Market Research Technology report finds continued growth for mobile, access panels ascendant and a tentative embracing of VOC and CEM.

See more articles on this topic

Related Articles

There are 158 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Data Use: Bayes nets: Understanding the best newest thing - Part I
In the first of a two-part series, Steven Struhl explains what Bayes nets are and why researchers should care about them.
Trade Talk: A church surveys its congregation: contemporary or traditional?
In the competitive arena of American churches, one California church developed a research initiative to meet the needs of its congregation.
Address-based sampling may provide alternatives for surveys that require contacts with representative samples of households
This article examines factors contributing to researchers’ increased interest in address-based sampling (ABS) and looks at the pros and cons of ABS. Against a backdrop of declining response rates, ABS appears to offer a convenient framework for effective design and implementation of surveys that employ multimode alternatives for data collection.
Software Review: Ascribe from Language Logic
This article is a review of Language Logic’s Ascribe software, a Web-based verbatim management system that allows users to work with open-ended response from research projects, and with each other, to achieve perfectly coded data in less time and without the effort.
Ten research industry secrets and how to handle them
Research is increasingly being done by vendors rather than an in-house research department. This article discusses 10 industry secrets, including tips for handling vendors.

See more articles on this topic

Related Suppliers: Research Companies from the SourceBook

Click on a category below to see firms that specialize in the following areas of research and/or industries

Specialties

Conduct a detailed search of the entire Researcher SourceBook directory

Related Discussion Topics

SPSS Versus Minitab
09/28/2009 by Ian L. Straus
SPSS Versus Minitab
09/23/2009 by Wendi Odenhausen
F-K Statistic
07/29/2009 by William Bailey
Readability statistics in excel
07/29/2009 by Brian Moore
Confidence Intervals
09/18/2007 by Donald Hennenfent

View More

Related Job Postings

Account Manager - Market Intelligence
Seattle/Tacoma, Washington
Analytics Consultant
New York City, New York
Data Quality Analyst
San Diego, California
Market Research Data Analyst
Seattle/Tacoma, Washington
Market Research Director
San Diego, California

View more related job openings