Skip to: Main Content / Navigation

  • Facebook
  • Twitter
  • LinkedIn
  • Add This

Housing and Construction Industries

We've grouped together all the information our site contains on marketing research in the housing and construction industries to help you quickly and easily find related articles, suppliers, events, jobs, associations, glossary definitions and more.

You can narrow the topic further by clicking on a specific category below.

Tags: | Building Materials/Products | Construction Industry | Construction-Residential
| Home Improvement/DIY | Housing | Real Estate/Development

 

Recent Articles

Below is the recent article on this topic. These articles were published within the last three years and are only available to registered subscribers.

Queue Bits
Marketing research and insights news and information. This issue's keywords: Generation Z, mobile banking, American impatience, value of physical mail, Millennial spending

Related Articles

There are 32 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

First-time use of Kano method helps Carrier Corp. research buyers of its air conditioning units
Carrier Corporation conducted face-to-face interviews with potential commercial and residential users of the company's ductfree systems in Italy, Spain, Korea and Singapore using the Kano method to determine if the same product could be used in every market and the possible impact on customer satisfaction of doing so and to understand if there were market-differentiation possibilities.
Online reporting lets researchers focus on analysis rather than distribution
Do you need online reporting of research data? This article addresses online reporting of research data, including security of data and training.
Moen designs new showerhead after ethnographic research uncovers host of innovation opportunities
Moen conducted depth interviews, in-aisle research, observational research and hydrotherapist interviews to understand the beneficial effects of water on the body in research to improve its line of showerheads.
Using market research for business and public policy decisions in consumer lending
Mystery shopping and marketing research can play a critical role in helping financial institutions comply with federal regulations. The article looks at matched-pair and monadic testing in particular to explore how they can be used to measure lenders' adherence to regulatory standards.
In Case You Missed It... June 2009
News and notes on marketing and research: Starbucks rethinks strategy; DIY projects; qualitative helps revamp men's deodorant

See more articles on this topic

Related Suppliers: Research Companies from the SourceBook

Click on a category below to see firms that specialize in the following areas of research and/or industries

Industries

Conduct a detailed search of the entire Researcher SourceBook directory

Related Suppliers: Moderators

Click on a category below to see moderators who specialize in the following related industries, markets and audiences

Conduct a detailed search of the entire Moderator directory.

Related Glossary Terms

Search for more...

Related Discussion Topics

Effect of Testimonials on Purchasing?
05/07/2010 by Paul Gurwitz

Related Job Postings

Business Analyst I - Business & Systems
Princeton, New Jersey
Data Architect - Engineering - IT
Princeton, New Jersey
Quantitative Researcher
Minneapolis/St. Paul, Minnesota
Quantitative Researcher
St. Joseph, Michigan