Skip to: Main Content / Navigation

  • Facebook
  • Twitter
  • LinkedIn
  • Add This

International Marketing Research

We've grouped together all the information our site contains on international market research to help you quickly and easily find research-related articles, suppliers, events, jobs, associations, glossary definitions and more.

You can narrow the topic further by clicking on a specific international research-related category below.

Tags: | International Firms | International Interviewing | International Research
| Translation / Interpreting Services

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Experiences in global online qualitative
Researchers from Kimberly-Clark Professional and SKIM offer experience-based tips and strategies for how to use online message boards for a global research project.
How to optimize global qualitative research
The value of good communication reigns supreme among the many factors, detailed here by author Andrew Cutler, that contribute to effective international qualitative research.
Trade Talk: An MR dispatch from Myanmar
Quirk's Editor Joseph Rydholm talks with Lyndal Pearce of Millward Brown in Myanmar to get a glimpse of what it's like as a researcher on the ground in an emerging market.
Trade Talk: Quartz obsessions worth obsessing about
A look at four trends news outlet Quartz predicts will be the next big thing.
PayPal nets payoff from using innovation games to understand the shopping experience
This article gives an overview of innovation games, using a case study with PayPal to illustrate how putting consumers in a game-like mind-set can drive idea generation.

See more articles on this topic

Related Articles

There are 147 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Trade Talk: For emerging-market consumers, low incomes don’t mean low standards
A Synovate survey of low-income consumers around the world found that despite their modest means, they still expect quality from the products they buy and use
Q&A: Research in Canada
For his annual contribution to the international research issue, Quirk’s West Coast ad rep/roving reporter traveled to Montreal to speak with Elaine Rioux, president and CEO of Montreal-based Contemporary Research Centre.
There’s no need to fear international research projects
Through real-world examples based on personal experience, the author provides advice on organizing and conducting an international research project.
Conducting competitive intelligence research among Internet providers in Brazil
The author details a competitive intelligence study of six Internet service providers in Brazil and how a mix of primary and secondary research helped obtain the information needed for the client to introduce a new service.
Do your homework before you do your research
Factors such as perceptions of deadlines, cultural taboos and cultural biases have a major impact on international data collection efforts.

See more articles on this topic

Related Suppliers: Research Companies from the SourceBook

Click on a category below to see firms that specialize in the following areas of research and/or industries

Specialties

Industries

Conduct a detailed search of the entire Researcher SourceBook directory

Related Suppliers: Moderators

Click on a category below to see moderators who specialize in the following related industries, markets and audiences

Conduct a detailed search of the entire Moderator directory.

Related Glossary Terms

Search for more...

Related Events

ETAIL LATIN AMERICA
May 19-21, 2014
Worldwide Business Research will hold its conference, 'eTail Latin America,' on May 19-21 at the Eden Roc Renaissance in Miami Beach, Fla.
IQPC 2014 CHIEF MARKETING OFFICER (CMO) EXCHANGE LATIN AMERICA
July 16-19, 2014
The International Quality and Productivity Center will hold its annual CMO Exchange Latin America conference on July 16-19 in Miami.

View more Related Events...

Related Discussion Topics

Shanghai Focus Groups
03/04/2011 by Steve Hanson
Re: Paid Research
09/27/2010 by Becky L. Hartin
Telephone Focus Group Project Questions
08/11/2010 by Jason M. Sherman
Max/Diff Model
07/27/2010 by William Bailey
maximum difference scaling technique
07/16/2010 by Ashok Kumar

View More

Related Job Postings

Computer Programmer/Web Developer/SQL DBA
Detroit, Michigan
Director Market Research
Northern New Jersey, New Jersey
Director of Industrial/B2B Research
Atlanta, Georgia
Director, Quantitative Research
Los Angeles, California
Entry Level Computer Programmer
Detroit, Michigan

View more related job openings