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Legal Marketing Research

We've grouped together all the information our site contains on legal market research to help you quickly and easily find related articles, suppliers, events, jobs, associations, glossary definitions and more.

You can narrow the topic further by clicking on a specific legal-related research category below.

Tags: | Lawyers | Legal | Legal Research | Legal Research Consultation | Mock Jury Trials

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

When Apple, Samsung and conjoint came together
Trade Talk: MR must go public with privacy protection efforts
This article reviews a study from the Global Research Business Network that examines attitudes toward the (ab)use of personal data by domestic governments, search engines, social media firms and mobile phone operators.
Why the credit card industry will never be the same again
An overview of the forces and events that have changed the credit card industry and clouded the future of paying with plastic.
Trade Talk: MRA sets new Standards
A look at a "landmark" revision to the MRA's Code of Marketing Research Standards, which establishes 42 ethical and best-practice principles to guide marketing research practitioners in their day-to-day work.
In Case You Missed It... November 2013
News and notes on marketing and research: AG takes on astroturfing; Gen Y luxury

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Related Articles

There are 26 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Researchers weigh in on the past 25 years and opine on the next
Research veterans give their views on what the industry’s done right - and wrong - over the past decades and what we can expect the future to hold.
Using focus groups for a simulated trial process
Broadway productions are often tested on the road. This article discusses a similar process for legal trials, the simulated trial process, presenting the tools, purposes, benefits, an example and the importance of confidentiality agreements.
In Case You Missed It... June 2010
News and notes on marketing and research: anti-drinking advertising can backfire; Florida law enforcement using focus groups to solve cold cases; writing hotel reviews
No more Mr. Nice Guy: professional respondents in qualitative research
The author sheds light on the problem of professional respondents in qualitative research and offers several steps researchers and recruiters can take to ferret out the cheaters.
How to continue your research education on a budget
Research education and training is a crucial part of keeping the industry alive, robust and relevant - don't let it suffer in a down economy. The authors suggest several ways to further research education and training even on the tightest of budgets.

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Related Suppliers: Research Companies from the SourceBook

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Related Suppliers: Research Panels

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