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Lifecycle/Lifestyle Market Research

We've grouped together all the information our site contains on lifestyle and lifecycle marketing research to help you quickly and easily find related articles, suppliers, events, jobs, associations, glossary definitions and more.

You can narrow the topic further by clicking on a specific category below.

Tags: | Affluent / WealthyBehavioral Economics | Children | College Students
| Entrepreneurs / Small Business | Executives / Management | Gay & Lesbian | Generation X / Y
| Lifestyle Research / Clustering | Mothers | Mothers-Expectant | Parents | Psychographic Research
| Segmentation Studies | Seniors / Mature | Teens 

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: A 4-dimensional view of the digitally-engaged consumer
This paper examines work that has been carried out in support of a single-source methodologyto understand how, when applied to consumers’ devices, new research tracking technologies complement and enhance the traditional survey question approach.
10 tips on fostering consumer loyalty and driving satisfaction
The author provides 10 tips for brands looking to differentiate themselves from the competition.
From sex to shopping, study indicates a shift in today’s man
The author breaks down a study on today's man, providing readers with a look at how the modern day man thinks and communicates, and what that means to marketers.
Trade Talk: ‘Internet of things’ study highlights our conflicted relationship with privacy
Quirk's Editor Joe Rydholm discusses the 2014 State of the Internet of Things Study, by Acquity Group.
Product and Service Update August 2014
An overview of new tools and offerings for marketing and marketing research

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Related Articles

There are 289 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

How to make your groups senior-friendly
Concrete advice on how to tailor the focus group process to mature respondents, including tips on paying incentives, the availability of restrooms and the kinds of meals and snacks to serve - or not serve!
Trade Talk: ‘Internet of things’ study highlights our conflicted relationship with privacy
Quirk's Editor Joe Rydholm discusses the 2014 State of the Internet of Things Study, by Acquity Group.
5 lessons learned from running a multigenerational panel
A research-on-research look at what happens when you create and manage a community of Millennial, Gen X and Boomer participants.
What makes a brand great to today’s youth?
Marketers can earn Millennials’ loyalty by creating quality products and services that fill real needs and giving young consumers a reason to get involved with their brands. In addition, firms must comport themselves with honesty, integrity and sincerity and make sure that their image matches up with their day-to-day operations.
Segmentation study determines Greyhound ridership
Greyhound Lines Inc. used a psychographic segmentation study of its ridership, conducting 500 in-terminal interviews in 10 major markets and 400 interviews in seven small markets, to obtain a clearer picture of its customers.

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Related Suppliers: Research Panels

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Industries

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Related Events

LUXURY INTERACTIVE
October 13-15, 2015
Worldwide Business Research will hold a conference, themed 'Luxury Interactive,' on October 13-15 at the Time and Life Building, New York.