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Lifecycle/Lifestyle Market Research

We've grouped together all the information our site contains on lifestyle and lifecycle marketing research to help you quickly and easily find related articles, suppliers, events, jobs, associations, glossary definitions and more.

You can narrow the topic further by clicking on a specific category below.

Tags: | Affluent / WealthyBehavioral Economics | Children | College Students
| Entrepreneurs / Small Business | Executives / Management | Gay & Lesbian | Generation X / Y
| Lifestyle Research / Clustering | Mothers | Mothers-Expectant | Parents | Psychographic Research
| Segmentation Studies | Seniors / Mature | Teens 

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: A 4-dimensional view of the digitally-engaged consumer
This paper examines work that has been carried out in support of a single-source methodologyto understand how, when applied to consumers’ devices, new research tracking technologies complement and enhance the traditional survey question approach.
Brands, prepare to engage with Generation Z
Kelly Short describes the impact Generation Z will have on the retail market and provides insight for brands looking to engage the next generation.
How Millennials are reshaping health and wellness
Communispace research examined Millennials and their views on personal health and the health care system and found many of them feel like they’re on the outside looking in.
Qualitative approach aims to have Millennials dig deep
Researchers at Lextant looked at Millennials using a qualitative, participatory approach designed to reveal emotional insights that define what drives this generation and uncover their hopes and aspirations.
Queue Bits
Marketing research and insights news and information. This issue's keywords: wealth; Facebook data; social media; marketing executives; digital addictions; data security

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Related Articles

There are 305 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Study looks at what drives first-time car buyers
First-time car buyers are hard to entice but can provide a valuable source of ongoing sales. The article summarizes results from a Polk study that explored the various factors that motivate these consumers.
Tips for starting kids in the focus group process
Along with guidelines for conducting focus groups with children, the author includes a chart showing the opportunities and obstacles kids present for researchers as they grow older.
A revised paradigm for Hispanic acculturation
To effectively understand Hispanic consumers, you must go beyond language and incorporate a range of cultural influences, the authors argue.
Survey Monitor June 2014
A collection of recent consumer and business marketing research findings
Trade Talk: Changing diapers, thinking about ethnographic research
As he struggles to use various baby-related products, a new father wishes his trials were being watched by a team of marketing ethnographers.

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Related Suppliers: Research Panels

Click on a category below to see firms offering research panels focusing on the related industry or audience.

Industries

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Related Events

SENTIMENT ANALYSIS SYMPOSIUM
July 15-16, 2015
Alta Plana will hold an event, themed 'Sentiment Analysis Symposium,' on July 15-16 at The New York Academy of Sciences in New York.
LUXURY INTERACTIVE
October 13-15, 2015
Worldwide Business Research will hold a conference, themed 'Luxury Interactive,' on October 13-15 at the Time and Life Building, New York.