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Mail Surveys

We've grouped together all the information our site contains on conducting mail surveys to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Narrow the topic further by clicking on a specific mail survey-related category below.

Tags: | Forms Processing / Scanning | Mail Surveys | Panels-Mail | Questionnaire Design / Writing

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: 11 Easy Ways to Improve Your Survey Response Rates
You can learn a lot from your customers and employees - if you can get them to fill out your survey. Surveys are a powerful and cost-effective way to not only gather information, but also identify and diagnose problems as well as uncover any new and emerging opportunities. However, one of the biggest challenges that many companies face in conducting surveys is getting enough people to take their survey (i.e. getting a high enough response rate) to ensure that their survey results are accurate. While there is no single, silver bullet for improving response rates, there are some easy steps that companies can take that, when combined, will help them improve their survey response rates. This white paper from Allegiance discusses what those steps are.
How one AAA club has made its NPS data actionable across the organization
Using a case study involving AAA of Northern California, Nevada and Utah, the authors explore the value of an integrated approach to measuring the customer experience.
Monrovia dug deep with gardeners to find out how to establish a bond with them
In-person and digital ethnographies were just two of the research methods plant-grower Monrovia used to get at the root of gardeners’ habits and preferences.
Quant+qual MR methods help increase the use of organic pesticides
Three groups working to protect the waters in and around Washington’s Puget Sound used shopper research to measure the effectiveness of POS materials aimed at persuading homeowners to select less-toxic pesticide options.
Strategies for maximizing survey credibility
Doug Berdie offers three approaches to anticipate end-user objections and keep research results from ending up gathering dust on the shelf.

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Related Articles

There are 278 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Using interactive technology to improve online questionnaire design
Satisfaction research, along with its obvious role as an information-gathering vehicle, can also serve as an illustration of your firm’s regard for its customers. Why not, the authors argue, use online-based technologies to make the experience as pleasant and interesting as possible for them?
Data Use: Scale scoring in health care customer surveys
Almost all health care customer surveys use scales. This article discusses problems with using scales and the benefits of using an alternative system: value-based scaling.
A look at three Web survey software packages
Self-completed Web surveys offer many advantages, but the enormous potential of Web surveys must be balanced against the weakness that most North American households do not have computers or Internet access. This article reviews Web survey software from three providers: SSI Web, the Survey System and Survey Pro.
Attitude surveys keep phone company in touch
Southwestern Bell Telephone Company uses its Customer Attitude Survey (CAS) to determine customer perceptions about the company and strategize key areas to improve the success of the company. What sets CAS apart from other research techniques is that customers participated in the design of the survey. When areas that need more in-depth research are identified through CAS, focus groups are conducted.
8 tips to help you build successful customer surveys
Creating customer surveys can be overwhelming, particularly if you have never developed one. This article details eight steps for creating successful surveys and becoming a survey expert.

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Related Events

BURKE DESIGNING EFFECTIVE QUESTIONNAIRES: A STEP BY STEP WORKSHOP
August 18-20, 2015
Burke Institute will hold a workshop focused on designing effective questionnaires on August 18-20 in Nashville.
BURKE DESIGNING EFFECTIVE QUESTIONNAIRES: A STEP BY STEP WORKSHOP
October 27-29, 2015
Burke Institute will hold a workshop focused on designing effective questionnaires on October 27-29 in San Jose, Calif.

Related Discussion Topics

Mail Surveys ARE they antiquated?
03/09/2012 by Matthew Hammett