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Mail Surveys

We've grouped together all the information our site contains on conducting mail surveys to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Narrow the topic further by clicking on a specific mail survey-related category below.

Tags: | Forms Processing / Scanning | Mail Surveys | Panels-Mail | Questionnaire Design / Writing

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: 11 Easy Ways to Improve Your Survey Response Rates
You can learn a lot from your customers and employees - if you can get them to fill out your survey. Surveys are a powerful and cost-effective way to not only gather information, but also identify and diagnose problems as well as uncover any new and emerging opportunities. However, one of the biggest challenges that many companies face in conducting surveys is getting enough people to take their survey (i.e. getting a high enough response rate) to ensure that their survey results are accurate. While there is no single, silver bullet for improving response rates, there are some easy steps that companies can take that, when combined, will help them improve their survey response rates. This white paper from Allegiance discusses what those steps are.
Conjoint goes mobile
SKIM's Gerard Loosschilder explores how conjoint and its many positive attributes can be successfully moved to the mobile environment.
What does the ‘quantified self’ movement mean for health care researchers?
The author discusses the effects the influx in new and affordable quantified self technology methodologies has on traditional research methods.
When it comes to mobile respondent experience and data quality, survey design matters
Nicole Mitchell looks at the importance of survey design as respondent use of smartphones and tablets increases.
Thoughts on how to add a strategic layer to tracking studies
We love our tracking studies but James Rohde argues that there are ways to improve their ability to do more than just track.

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Related Articles

There are 253 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Agri-marketers direct mail with syndicated study
With direct mail being used more and more in the agriculture industry, farm equipment, seed, and chemical marketers are seeking answers to questions about how farmers are receiving their messages. This article discusses the findings of Mail Monitor, a syndicated study that compiles the reactions of farmers in 12 states to the direct mail they receive, including level of readership and action taken for each piece, its size and carrier type and the quantity of mail farmers receive.
By the Numbers: Protecting online survey data integrity
The article outlines ways to handle various forms of undesirable respondents during the questionnaire design process, including the use of personal access codes, question-based verification and time-elapsed verification.
Data Use: Improve confidence in findings with strength-of-conviction metric
When constructing an influential attribute assessment, adding a strength-of-conviction metric can help quantify the respondent’s degree of certainty so that it can be controlled for and used to clarify the picture of brand performance.
How do respondent behaviors and online sample quality affect measures of ad performance?
As part of an annual tracking survey on Super Bowl advertising, Bruzzone Research conducted a research-on-research study to gauge the effects of specific survey-taking behaviors on data quality. Three behaviors were found to have a noticeable impact: speeding, straightlining answers and failing to follow instructions.
How to make sure your physician surveys are giving you accurate information
In online research with physicians, three parties - the doctors, the client company and the research vendor - are responsible for ensuring data quality. This article outlines steps to follow to ensure that each stakeholder holds up their end of the bargain.

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Related Events

BURKE DESIGNING EFFECTIVE QUESTIONNAIRES: A STEP BY STEP WORKSHOP
October 14-16, 2014
Burke Institute will hold a workshop focused on designing effective questionnaires on October 14-16 in Atlanta.
RIVA COURSE 199: QUALITATIVE PROJECT MANAGEMENT AND SCREENER DEVELOPMENT
November 17, 2014
RIVA Training Institute will hold a course, themed 'Qualitative Project Management and Screener Development,' on November 17 in Rockville, Md.

Related Discussion Topics

Mail Surveys ARE they antiquated?
03/09/2012 by Matthew Hammett

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Detroit, Michigan