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Mail Surveys

We've grouped together all the information our site contains on conducting mail surveys to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Narrow the topic further by clicking on a specific mail survey-related category below.

Tags: | Forms Processing / Scanning | Mail Surveys | Panels-Mail | Questionnaire Design / Writing

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: 11 Easy Ways to Improve Your Survey Response Rates
You can learn a lot from your customers and employees - if you can get them to fill out your survey. Surveys are a powerful and cost-effective way to not only gather information, but also identify and diagnose problems as well as uncover any new and emerging opportunities. However, one of the biggest challenges that many companies face in conducting surveys is getting enough people to take their survey (i.e. getting a high enough response rate) to ensure that their survey results are accurate. While there is no single, silver bullet for improving response rates, there are some easy steps that companies can take that, when combined, will help them improve their survey response rates. This white paper from Allegiance discusses what those steps are.
Thoughts on how to add a strategic layer to tracking studies
We love our tracking studies but James Rohde argues that there are ways to improve their ability to do more than just track.
Pettit's conversational-approach article got 'em talking
This article includes highlights from social media commentary regarding Annie Pettit's story on writing humanized surveys.
Forget gamification; try writing a humanized survey
Annie Pettit presents a research-on-research report on a test of traditional vs. more-conversational styles of survey-question wording.
By the Numbers: When satisfaction scores go flat
Peter Gurney offers some dos and don’ts for dealing with a stubborn trend line.

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Related Articles

There are 250 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Health care research valuable, underutilized
"Probably one of the most neglected parts of marketing in today's health care industry," according industry expert Hale T. Chan, "is the area of market research." As the corporate director of marketing at St. Mary of Nazareth Hospital, Chicago, Chan has used mail questionnaires and patient satisfaction surveys to develop more effective planning and promotional strategies.
Liven up your qualitative with these online solutions
A qualitative researcher looks at seven Web-based tools, from in-situ narrations to virtual communities, that can help marketers get fresh views and insights on their target consumers.
Online surveys help Paramount Parks keep respondents and visitors happy
The director of research for theme-park company Paramount Parks details his use of online and other surveys to measure guest satisfaction.
Tips to make difficult medical recruiting easy
To keep clients happy – and profits intact – medical recruiters need a full understanding of the study and respondent parameters with which they’re dealing. A bit of Google-searching is often just what the doctor ordered.
Data Use: How not to write a survey in the 21st century
Technology has advanced exponentially in the past three decades but our questionnaire-writing skills have not, the author argues. He cites three problems that must be avoided: missing data, collinearity and direct questions.

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Related Events

BURKE DESIGNING EFFECTIVE QUESTIONNAIRES: A STEP BY STEP WORKSHOP
August 12-14, 2014
Burke Institute will hold a workshop focused on designing effective questionnaires on August 12-14 in Las Vegas.
BURKE DESIGNING EFFECTIVE QUESTIONNAIRES: A STEP BY STEP WORKSHOP
October 14-16, 2014
Burke Institute will hold a workshop focused on designing effective questionnaires on October 14-16 in Atlanta.

Related Discussion Topics

Mail Surveys ARE they antiquated?
03/09/2012 by Matthew Hammett

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