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Resources For Education Industry Market Research

We've grouped together all the information our site contains on market research with the Education Industry to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 21 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Trade Talk: Research consultant prescribes a little pedagogy
This month's column focuses on Rich Vondruska, who aims to be a teacher to those who need one, offering help in understanding quantitative techniques.
Principles for interpreting eye-tracking data
Lost in the excitement of running that first eye-tracking study can be a very basic question: What does it all mean? The author presents three keys to unlocking the technology’s potential: be wary of oversimplification; quantify the behavior of your participants; and incorporate qualitative feedback into your analysis.
Trade Talk: Online pharma MR course gets an update
An interview with Don Marek, executive director of the Marketing Research Institute International, detailing the changes to an online pharma market research course.
Trade Talk: Syndicated study finds college market viable
College students are often mistakenly seen as having less buying power and influence than adults. This article discusses the findings of CollegeTrack’s research with students on 30 college campuses across the United States, including misconceptions about this buying segment and advertising during Spring Break.
Reports provide data on effectiveness of print advertising
McGraw-Hill Research’s Laboratory of Advertising Performance has developed considerable information on the effectiveness of print advertising. This article highlights some of that data.

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Recent Articles

Below are the 3 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

In Case You Missed It... December 2013
News and notes on marketing and research: an app for the flu; Facebook taking on Twitter
In Case You Missed It... May 2011
News and notes on marketing and research: word-of-mouth; texting in class
Trade Talk: Online pharma MR course gets an update
An interview with Don Marek, executive director of the Marketing Research Institute International, detailing the changes to an online pharma market research course.

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