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Resources For Education Industry Market Research

We've grouped together all the information our site contains on market research with the Education Industry to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 22 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

More universities are offering training in marketing research
This article highlights several academic programs that offer training in marketing research techniques. It also notes limitations in these programs and opportunities for further development.
Satisfaction research helps Delaware school district set standards, improve performance
New Castle County Vocational Technical School District in Delaware surveys students, parents, and teachers every two years, and graduates six to 12 months after graduation, as part of the district’s comprehensive program of marketing research and performance reporting.
Principles for interpreting eye-tracking data
Lost in the excitement of running that first eye-tracking study can be a very basic question: What does it all mean? The author presents three keys to unlocking the technology’s potential: be wary of oversimplification; quantify the behavior of your participants; and incorporate qualitative feedback into your analysis.
Study tracks trends in refusal rates
This article discusses the “Your Opinion Counts” National Steering Committee’s 1988 study of survey respondents’ refusal to be interviewed, providing a comparison to the benchmark study conducted in 1985.
In Case You Missed It... May 2011
News and notes on marketing and research: word-of-mouth; texting in class

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Recent Articles

Below are the 2 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Researchers weigh in on industry talk
As part of a Quirk's Q&A series, researchers cite the topics they think the industry is talking about too much and those they think are not being talked about enough.
In Case You Missed It... December 2013
News and notes on marketing and research: an app for the flu; Facebook taking on Twitter

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