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Conducting Market Research With Executives and Management

We've grouped together all the information our site contains on market research with Executives and Management to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 20 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

A report on the 2010 Globalpark Market Research Software Survey
This iteration of the annual survey of research software users added questions on social media usage and deployment of sample routers and found that CATI seems to be holding its own.
CEO confidence plummets to record-breaking lows
Successful in-depth research among senior financial executives
Conducting effective market research among senior financial executives is notoriously difficult. This article discusses a methodology for obtaining rich, actionable and timely data from senior financial executives.
From the Publisher January 1994
Tom Quirk profiles two principals from Brand Institute Inc. to better understand the background of people who operate and manage research companies.
What will it take to win in the B2B sphere in 2020?
Walker’s Leslie Pagel outlines strategies for how B2B firms can align their current and future customer experience practices with the needs of their markets.

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Recent Articles

Below are the 4 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

What will it take to win in the B2B sphere in 2020?
Walker’s Leslie Pagel outlines strategies for how B2B firms can align their current and future customer experience practices with the needs of their markets.
Branding gets personal: Why business leaders should consider their brand identity
A researcher's branding experience can extend beyond companies and their products to their own leadership. Leaders who discover and build their own personal brands through storytelling and outreach stand to benefit the organization overall.
How technology can improve the access and consumption of research presentations
Using the music industry as an example, the author suggests how researchers can use technology to keep findings from becoming irrelevant.
A report on the 2010 Globalpark Market Research Software Survey
This iteration of the annual survey of research software users added questions on social media usage and deployment of sample routers and found that CATI seems to be holding its own.

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