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How To Conduct Market Research With Governments

We've grouped together all the information our site contains on market research with the Government to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 61 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Trade Talk: Researching the Web's wonders
A guide to using Hennepin County Library's online resources to conduct secondary research on the Web.
Satisfaction procured
Unisys U.S. Federal Government Group uses a combination of telephone and Web interviewing to monitor customer satisfaction.
Would the Best Practices Act end research as we know it?
The Best Practices Act, a federal data privacy bill, could potentially later the business and conduct of research in the U.S. MRA CEO Howard Fienberg discusses the bill and its threat to the industry.
Dean/Frist debate livens up PMRG conference
A PMRG press release details the heath care reform debate between former Governor Howard Dean and former Senator Bill Frist at the PMRG annual conference in March 2011.
When every second counts
An inventor and former member of law enforcement sought the help of the Office of Law Enforcement Technology Commercialization (OLETC) for marketing assistance. His LifeLite product, a light to help identify the exact location of an emergency, had been well-received by law enforcement and emergency personnel but had never been evaluated by the general public. OLETC teamed with McMillion Research to conduct a national consumer study, consisting of mall interviews in San Francisco, suburban Detroit, and Charleston and Huntington, W.Va. The main objectives were to survey public interest in the concept, determine and confirm the target markets, and gauge consumer marketing opinions.

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Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Trade Talk: A Trade Talk from the past still rings true today
A 1987 Trade Talk column recaps comments made by George Gallup Jr. regarding struggles research faced in coming years and while technology has changed, it seems many industry challenges are timeless.
Qualitatively Speaking: A quantifiable difference
A moving personal experience further convinced the author of the impact that qualitative research can have.
A marketer's guide to proposed COPPA changes
Online privacy expert Ray Everett explains the Federal Trade Commission's proposed changes to its Children's Online Privacy Protection Act and offers advice on what marketers trying to reach children online should know and how they can prepare.
Trade Talk: These researchers risk their lives to gather data
Quirk's Editor Joseph Rydholm reflects on sessions from the 2012 ESOMAR Congress, which celebrated bravery in research and details the great dangers international researchers face.
In Case You Missed It... June 2012
News and notes on marketing and marketing research: couponing backfires; social media and elections

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