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How To Conduct Market Research For Restaurants and Food Service

We've grouped together all the information our site contains on market research with the Restaurants and Food Service to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 43 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Queue Bits
Marketing research and insights news and information. This issue's keywords: smartphones; takeout containers; landline households; customer service; AM/FM radio
Feedback portals can engender customer goodwill, satisfaction
If you make your most-engaged customers feel as though they are part of the very fabric of your business they will quickly become one of your most important strategic assets. Building and establishing an online feedback portal, which is explained here, can help create an ongoing dialog with these customers.
Satisfying stats: How numbers helped a diner optimize its menu
This article addresses the changing role of statistics in marketing research and uses menu optimization for the fictional Johnny's American Diner to demonstrate how numbers can tell an engaging and actionable story.
Trade Talk: Checking in with global consumers
This article highlights a few of the findings from the Euromonitor's Global Consumer Trends survey for 2014.
Food for thought
Marie Callender’s uses a tracking study to keep in touch with Los Angeles/Orange County-area customers. Study results allow the restaurant chain to follow shifts and changes of its own scores as well as those of its competitors, which enable the company to identify potential trouble spots in advance.

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Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Queue Bits
Marketing research and insights news and information. This issue's keywords: smartphones; takeout containers; landline households; customer service; AM/FM radio
Queue Bits
Marketing research and insights news and information. This issue's keywords: retail promotions; Chinese social media views; technology in restaurants; Millennial transportation; predictive analytics market
Satisfying stats: How numbers helped a diner optimize its menu
This article addresses the changing role of statistics in marketing research and uses menu optimization for the fictional Johnny's American Diner to demonstrate how numbers can tell an engaging and actionable story.
Strategies for reaching Millennial and Boomer shoppers
The author explores why marketers targeting Millennials and Boomers need to consider factors beyond just the usual broad, age-based categorizations.
Trade Talk: Checking in with global consumers
This article highlights a few of the findings from the Euromonitor's Global Consumer Trends survey for 2014.

See more articles on this topic

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