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Learn How To Conduct Market Research For The Television Industry

We've grouped together all the information our site contains on market research with the Television Industry to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 54 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

In Case You Missed It... July 2014
GSN finds strength in numbers for two popular shows
Findings from online research helped convince GSN that pairing two of its family-oriented shows could benefit both programs.
For Super Bowl ad faves, location isn't everything
Results from The Nielsen Company shed light on what helps a Super Bowl commercial leave a lasting - and favorable - impression.
Trade Talk: The world loves its screen time
Drawing on his own experiences and a report from Millward Brown, Quirk's Editor Joseph Rydholm explores how consumers around the world are consuming content.
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Marketing research and insights news and information. This issue's keywords: data privacy; mobile use; loyalty programs; consumer sales; social media

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Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Reducing survey bias by capturing actual moment contexts
Netflix researchers explore the differences between e-mail and push-notification smartphone surveys in capturing in-the-moment responses to questions about video-viewing choices.
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Marketing research and insights news and information. This issue's keywords: data privacy; mobile use; loyalty programs; consumer sales; social media
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Marketing research and insights news and information. This issue's keywords: social media; cannabis industry; wearables; loyalty; health care
From smartphone to phablet, the online consumption surge is here
The author discusses why brands should pay attention to the changing viewing habits of content-hungry consumers.
Building your brand with Hispanics the blended, bicultural way
The author draws from a study of retailers’ holiday ad campaigns to offer advice on how to maximize the impact of Spanish-language and general-market advertising aimed at Hispanic consumers.

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Related Suppliers: Telephone

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--200+ stations

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