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Focus Group Moderating Resources

We've grouped together all the information our site contains on focus group moderators and moderating to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

You can narrow the topic further by clicking on a specific moderator-related category below.

Tags: | Executive Interviewing | Focus Group Facilities | Focus Group Moderating
| Focus Group Moderator Training | Focus Group Transcriptions | One-on-One (Depth) Interviews
| Psychological / Emotion Research | Qualitative Research | Software-Qualitative


Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: Advancements in interviewing technologies: Bringing confidence to qualitative
Quester's Garrett McGuire extolls the virtues of tech-assisted interviewing in qualitative.
Sponsored Content: Get Them Talking: Five Innovations in Qualitative Market Research
In this white paper from Encuity Research, the authors discuss five qualitative research developments that can help marketers affect behavior, overcome barriers to adoption and develop creative materials and messaging that get results.
Exploring the Game of Thrones audience using video-based ethnography
The authors use a study of Game of Thrones fans to illustrate how video can energize the research experience for respondents and researchers alike.
MR, it’s time to create stories that inspire action
Thania Farrar provides tips for using storytelling when presenting market research deliverables to inspire action.
The costly impact of implicit questions in doctor-patient conversations
Kathryn Ticknor takes a deep dive into actual doctor-patient interactions to illustrate the disconnects that can occur when the two parties try to talk.

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Related Articles

There are 1095 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Writing effective screeners
Screeners can be a valuable asset to qualitative researchers. This article provides some guidelines for effective screener development.
Embracing the next technological paradigm shift
Google Consumer Surveys’ Jon Sadow urges researchers to rethink their ideas around and definition of mobile research, to avoid repeating the kind of foot-dragging that accompanied the advent of online research.
The focus group bill of rights
Focus groups involve multiple players: client, moderator, facility and respondent. This article lists the rights of each of these roles when participating in a focus group.
Qualitatively Speaking: For better focus groups, get the back room focused
The author explains how to assemble a team of back room observers to get the most out of the focus group process. Drawing from different departments and job titles, this cross-functional team will bring a number of viewpoints but still share the same goal: making the focus group as effective as it can be.
Research via Facebook sates association’s appetite for insights
Looking to be proactive in its approach to research, the National Cattlemen’s Beef Association found Facebook an effective, engaging way to talk to Millennials.

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Related Glossary Terms

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Related Events

RIVA COURSE 201: FUNDAMENTALS OF MODERATING
January 14 - 16, 2015
RIVA Training Institute will hold a course, themed 'Fundamentals of Moderating,' on January 14 - 16 in Rockville, Md.
RIVA COURSE 201: FUNDAMENTALS OF MODERATING
January 26-28, 2014
RIVA Training Institute will hold a course, themed 'Fundamentals of Moderating,' on January 26-28 in Rockville, Md.

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Qualitative Market Researcher (278714SB)
Boston, Massachusetts

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