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Focus Group Moderating Resources

We've grouped together all the information our site contains on focus group moderators and moderating to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

You can narrow the topic further by clicking on a specific moderator-related category below.

Tags: | Executive Interviewing | Focus Group Facilities | Focus Group Moderating
| Focus Group Moderator Training | Focus Group Transcriptions | One-on-One (Depth) Interviews
| Psychological / Emotion Research | Qualitative Research | Software-Qualitative


Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: Advancements in interviewing technologies: Bringing confidence to qualitative
Quester's Garrett McGuire extolls the virtues of tech-assisted interviewing in qualitative.
Sponsored Content: Get Them Talking: Five Innovations in Qualitative Market Research
In this white paper from Encuity Research, the authors discuss five qualitative research developments that can help marketers affect behavior, overcome barriers to adoption and develop creative materials and messaging that get results.
Hey qual! Native language may change moral decision-making
Reyn Kinzey discusses the importance of conducting qualitative research in an individual’s native language.
How to align innovation teams
Kip Creel outlines several best practices for assembling, guiding and getting the most from product and service innovation teams.
Product and Service Update August 2014
An overview of new tools and offerings for marketing and marketing research

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Related Articles

There are 1084 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Trade Talk: Stepping into cyberspace in the name of research
Quirk's Editor Joseph Rydholm shares his experience participating in an online focus group.
FAQs for first-time clients of online qualitative
Thinking about commissioning some online qualitative? Moderator Judy Langer answers some common questions, exploring how and when various approaches can be used, the client’s role in the process and offering tips on selecting a moderator.
QRCA group offers tips on conducting qualitative research with Latinos
Members of a group within the Qualitative Research Consultants Association focused on researching the Latino market present their insights on conducting research with and marketing to Latino consumers.
Sample size for qualitative research
How large should the sample size be in a qualitative study? This article discusses the importance of sample size in qualitative research.
Market research & measurement in Mexico: key guideposts
The marketing environment in Mexico has changed considerably since the late 1980s. Increased competition will require companies to launch sophisticated marketing strategies that will require primary market research. This article discusses how to conduct market research and measurement in Mexico, including using approaches that differ from those used in U.S. markets, cultural characteristics and timeliness.

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Related Glossary Terms

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Related Events

ESOMAR ANNUAL CONGRESS 2014
September 7-10, 2014
ESOMAR will hold its annual congress on September 7-10 in Nice, France.
RIVA COURSE 202: SKILL ACCELERATION
September 8-10, 2014
RIVA Training Institute will hold a course, themed 'Skill Acceleration' on September 8-10 in Rockville, Md.

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Related Job Postings

Client Services Account Manager (Online Community)
Los Angeles, California
Consumer Insights Account Manager
Los Angeles, California
Market Research Online Community Manager
Los Angeles, California
Moderator
Detroit, Michigan
Moderator/Qualitative Analyst - Healthcare
New York City, New York

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