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Focus Group Moderating Resources

We've grouped together all the information our site contains on focus group moderators and moderating to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

You can narrow the topic further by clicking on a specific moderator-related category below.

Tags: | Executive Interviewing | Focus Group Facilities | Focus Group Moderating
| Focus Group Moderator Training | Focus Group Transcriptions | One-on-One (Depth) Interviews
| Psychological / Emotion Research | Qualitative Research | Software-Qualitative


Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: Advancements in interviewing technologies: Bringing confidence to qualitative
Quester's Garrett McGuire extolls the virtues of tech-assisted interviewing in qualitative.
Sponsored Content: Get Them Talking: Five Innovations in Qualitative Market Research
In this white paper from Encuity Research, the authors discuss five qualitative research developments that can help marketers affect behavior, overcome barriers to adoption and develop creative materials and messaging that get results.
Dear PowerPoint
The author takes a lighthearted look at our love-hate relationship with PowerPoint and argues that the issues we have with it may boil down to the user.
The innovation generation in a changing China
Michael Stanat looks at some of the forces of change that are buffeting China and how researchers should respond to them.
Why B2B market research is different – and what to do about it
Mark Towery offers his keys to successful B2B/industrial research and outlines some of the skills needed to get the information you and your clients need.

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Related Articles

There are 1110 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

In business-to-business research the devil is often in the details
Conducting business-to-business research brings a host of difficulties, from unclear company definitions to low incidences and shoddy databases. Overcoming these and other hurdles is the focus of the article.
Qualitatively Speaking: Is the quantitative follow-up an endangered species?
The Phase 2 follow-up study, which takes the findings from qualitative research and examines them using a quantitative study, seems to be in danger of disappearing. The author explores the threats facing it and outlines strategies to save it.
Satisfying no longer: Part III: Finding customer satisfaction's rightful place
Concluding their series on the failings of customer satisfaction measurement, the authors address ways to overcome those shortcomings through 10 best practices, including keeping satisfaction metrics separate from employee compensation, protecting respondents’ interests and stopping questionnaire bloat.
How respect for respondents improves marketing research for all
Without respondents, there would be no research. Bonnie Eisenfeld explains ways to make sure you keep their needs in mind during the interviewing process.
Research with health care providers: An uncommon approach to a common problem
While conducting marketing research on technical products or complex issues can be difficult, it’s even more challenging when health care providers are involved. Both quantitative and qualitative factors tend to add cost and complexity to the development of research projects in the health care arena. This article discusses conducting research with health care providers, including assumptions, potential and the ego factor.

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Related Glossary Terms

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Related Events

RIVA COURSE 201: FUNDAMENTALS OF MODERATING
April 27-29, 2015
RIVA Training Institute will hold a course, themed 'Fundamentals of Moderating,' on April 27-29 in Rockville, Md.
RIVA COURSE 199: QUALITATIVE PROJECT MANAGEMENT AND SCREENER DEVELOPMENT
May 11, 2015
RIVA Training Institute will hold a course, themed 'Qualitative Project Management and Screener Development' on May 11 in Rockville, Md.

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Related Job Postings

Account Manager
Los Angeles, California
Director, Qualitative Research Services
Los Angeles, California
Director, Qualitative Research Services
New York City, New York
Moderator
Moderator/Qualitative Analyst - Healthcare
New York City, New York

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