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One-on-One Interviewing

We've grouped together all the information our site contains on one-on-one Interviewing (depth interviews) to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

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Tags: | Executive Interviewing | Focus Group Moderating | One-on-One (Depth) Interviews
| Psychological / Emotion Research | Qualitative Research | Qualitative-Online
| Spec Writing-CAPI | Transcription Services

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: Advancements in interviewing technologies: Bringing confidence to qualitative
Quester's Garrett McGuire extolls the virtues of tech-assisted interviewing in qualitative.
Sponsored Content: Get Them Talking: Five Innovations in Qualitative Market Research
In this white paper from Encuity Research, the authors discuss five qualitative research developments that can help marketers affect behavior, overcome barriers to adoption and develop creative materials and messaging that get results.
5 ways to improve packaging research
The authors provide five tips for improving packaging research studies.
Evolving toward a programmatic approach to pharmaceutical brand launch research
The authors provide a roadmap for programmatic market research to support pharmaceutical brand launches and discuss a diagnostic framework for customizing launch research programs to meet each brand’s unique needs.
Your checklist for picking the right research software
The author highlights areas to examine when searching for a software tool that is right for your current and future research needs.

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Related Articles

There are 1105 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Mainstream moves to a Latin beat
For many decades, Hispanics in the United States have felt rejected by the mainstream because of their appearance, lifestyle and language. This article discusses how Hispanics are starting to feel that they don’t have to be ashamed of who they are and where they came from, and that they are seeing that many Hispanic customs, like food and music, are becoming cool for the general market. The article also examines what this change means to market researchers.
Is research ready for prime time?
A discussion of Mary Lou Quinlan's "Just Ask a Woman" research television talk show.
We all think we're great: Measuring social desirability
This article discusses social desirability, a phenomenon that causes respondents generally to have the tendency to rate themselves positively, which can impact research results.
Report from Scotland: ESOMAR conference looks to the future
The European Society for Opinion and Marketing Research held its 50th annual conference and exhibition September 7-10. This article provides an overview of the conference, the theme of which was "Learning from the Future: Creative Solutions for Marketing Research."
Software Review: Revelation qualitative software platform
Pros • Excellent range of tools for building structured participatory exercises online • Simple interface for moderators and participants • Automated release of invitations and reminders • Hosted solution that works on most platforms Cons • Fairly expensive • Unfamiliar and challenging method for clients to accept

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Related Events

RIVA COURSE 303: ADVANCED MODERATING
May 4-6, 2015
RIVA Training Institute will hold a course, themed 'Advanced Moderating,' on May 4-6 in Rockville, Md.
WEBINAR: THE QUANT+QUAL PARADIGM: 3 INTEGRATIVE STRATEGIES FOR TODAY
April 7 at 11 a.m. CDT, 2015
20/20 Research Inc. will host a complimentary one-hour Webinar, titled 'The Quant+Qual Paradigm: 3 Integrative Strategies for Today' on April 7 at 11 a.m. CDT.

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