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Market Research Recruiting

We've grouped together all the information our site contains on research recruiting to help you quickly and easily find related articles, recruiting companies, events, jobs, associations, glossary definitions and more.

You can narrow the topic further by clicking on a specific category below.

Tags: | Executive Search Firms   | Focus Group (Qualitative) Recruiting | Low Incidence Research
| Low Incidence Screening | Pre-Recruit Interviewing | Quantitative Recruiting 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

An approach to selecting online respondents
What can a 12-year-old teach us about developing sample for an online tracking study?
Facebook Graphs: Charting a new course for MR recruiting?
The author provides an overview of Facebook's Graph Search function and examines its application for marketing research, specifically how Graph Search can be used to find and recruit qualified respondents.
Tips to make difficult medical recruiting easy
To keep clients happy – and profits intact – medical recruiters need a full understanding of the study and respondent parameters with which they’re dealing. A bit of Google-searching is often just what the doctor ordered.
Evolving professionals, evolving panels: B2B research propels a new era of business insights
B2B research is becoming more demanding and researchers must consider the changing professional landscape and tailor their solutions to gather rich insights. The authors use B2B panels as an example of a traditional technique that can be modified to suit evolving B2B needs.
Thoughts on using the new online qualitative tools
A corporate researcher offers an overview of some of the newer online qualitative methods, from MROCs to mobile, and the best ways to use them.

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Related Articles

There are 137 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

A method for finding 'virgin' respondents
The researchers used a sample of their mailed survey respondents to a “Get Paid for Your Opinions” direct mail effort to explore the makeup of study recruits. Participants responded to a questionnaire through phone or mailed responses. This study is one of the first to combine information about lifetime experience in focus groups with reasons for wanting to participate in them, as well as demographic data.
Research encourages a comprehensive redesign of Blue Nun packaging
After conducting taste tests that confirmed that packaging was a factor in declining sales, Blue Nun wine held extensive focus groups with current and past consumers and competitive brand purchasers, as well as shelf tests, in its package re-design process.
Helpful Hints May 1987
In this column, Henkin shares his insights to questions about telephone interviewing.
From the Publisher November 1987
Consistent communication and attractive incentives are key when when recruiting "expert" focus group respondents or those with a prominent business position or academic background.
From the Publisher May 1988: Focus groups for business-to-business research
Tom Quirk recounts his experience conducting B2B focus groups for new product research and attributes the project's success to careful recruiting and modertating.

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Related Events

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Related Discussion Topics

Reaching visually and hearing impaired individuals
04/13/2009 by Andrea M. Lira
Where do you find respondents of 'hard to reach group'?
07/11/2008 by Veronika Rosenthal
Money is the best incentive
07/10/2008 by Marc Gatliff
Hard to reach audience
07/09/2008 by Veronika Rosenthal