Skip to: Main Content / Navigation

  • Facebook
  • Twitter
  • LinkedIn
  • Add This

Market Research Software

We've grouped together all the information our site contains on marketing research software to help you quickly and easily find related software titles, reviews, articles, events, jobs, associations, glossary definitions and more.

Narrow the software topic further by clicking on a specific research software category below.

Tags: | Automated Reporting Software | CAPI Software (Computer Aided Personal Interviewing)
| CATI Software (Telephone Interviewing) | CAWI Software (Web Interviewing) 
| Comprehensive Statistical Package | Conjoint Analysis Software | Data Analysis Software 
| Data Delivery Tools Software | Data Tabulation Software | Database Mgmt. Software | Gamification
| MCAPI Software (Mobile Personal Interviewing) | MCASI Software (Mobile Self Interviewing)
Qualitative-Online | Qualitative Software | Sampling Software | Survey Design & Analysis Software
| TURF Analysis Software| Spec Writing-CAPI | Spec Writing-CATI | Spec Writing-Web | Software Industry 

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: Advancements in interviewing technologies: Bringing confidence to qualitative
Quester's Garrett McGuire extolls the virtues of tech-assisted interviewing in qualitative.
Sponsored Content: Get Them Talking: Five Innovations in Qualitative Market Research
In this white paper from Encuity Research, the authors discuss five qualitative research developments that can help marketers affect behavior, overcome barriers to adoption and develop creative materials and messaging that get results.
Sponsored Content: Customer Experience Management Technology Takes Market Research to the Frontlines
This sponsored white paper from Medallia discusses how customer experience management technology is providing companies a deeper level of customer focus and enabling differentiated customer experiences.
Using the ICSAR Model to improve data use in business decisions
Chris Dowsett explores the ICSAR Model, an open-source tool for helping organizations apply a process for building insights into their decision-making processes.
Why conventional customer surveys create a false sense of security
The author looks at the shortcomings of traditional customer experience metrics and discusses three tactics researchers can draw on to improve customer surveys.

See more articles on this topic

Related Articles

There are 213 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

A look at what’s hot and what’s not in the research software industry
Software expert Andrew Jeavons offers his hot/not-hot list of topics related to research software, including panel management software, CAPI software and Microsoft.
Software Review: Revelation qualitative software platform
Pros • Excellent range of tools for building structured participatory exercises online • Simple interface for moderators and participants • Automated release of invitations and reminders • Hosted solution that works on most platforms Cons • Fairly expensive • Unfamiliar and challenging method for clients to accept
In Case You Missed It... October 2014
News and notes on marketing and marketing research: researching travel on smartphones; tablets as pirmary banking method.
What qualitative and UX researchers can learn from each other
This article focuses on how user experience research is unique in the marketing research space and why qualitative researchers must understand the differences to succeed in usability testing.
How sex surveys launched online qualitative research
A profile of the early days of online research, through the eyes of Marian Salzman, who was there from the beginning.

See more articles on this topic

Related Suppliers: Moderators

Click on a category below to see moderators who specialize in the following related industries, markets and audiences

Conduct a detailed search of the entire Moderator directory.

Related Glossary Terms

Search for more...

Related Discussion Topics

flow charts
08/06/2013 by Bill Kattner
Dragon Naturally Speaking
07/22/2013 by David J. Mangen
Flow Chart
07/22/2013 by David J. Mangen
Best verbatim/open ended coding software?
07/17/2013 by Daniela Uslan
Voice to Transcript Software
07/12/2013 by Brent Aspinwall

View More

Related Job Postings

Account Manager
Los Angeles, California
Application Developer
San Diego, California
Data Quality Analyst Jr Lead
San Diego, California
Research Analyst
Portsmouth, New Hampshire