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Statistical Analysis

We've grouped together all the information our site contains on statistical analysis and statistics to help you quickly and easily find related statistical software, articles, companies, events, jobs, associations, glossary definitions and more.

You can narrow the topic further by clicking on a specific statistical category below.

Tags: | Classification Tree Analysis | Comprehensive Statistical Software. 
| Conjoint Analysis / Trade-Off Analysis | Data Analysis | Data Crosstabulation | Data Processing 
| Discrete Choice Modeling | Factor Analysis | Kano Method | Modeling / Simulation Studies 
| Multivariate Analysis | Neural Networks | Perceptual Mapping | Quantitative Research
| Regression Analysis  | Software-Conjoint Analysis | Software-Data Analysis | Software-TURF Analysis 
| Statistical Analysis | Statistical Research Consultation

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: A 4-dimensional view of the digitally-engaged consumer
This paper examines work that has been carried out in support of a single-source methodologyto understand how, when applied to consumers’ devices, new research tracking technologies complement and enhance the traditional survey question approach.
Sponsored Content: Customer Experience Management Technology Takes Market Research to the Frontlines
This sponsored white paper from Medallia discusses how customer experience management technology is providing companies a deeper level of customer focus and enabling differentiated customer experiences.
Sponsored Content: 11 Easy Ways to Improve Your Survey Response Rates
You can learn a lot from your customers and employees - if you can get them to fill out your survey. Surveys are a powerful and cost-effective way to not only gather information, but also identify and diagnose problems as well as uncover any new and emerging opportunities. However, one of the biggest challenges that many companies face in conducting surveys is getting enough people to take their survey (i.e. getting a high enough response rate) to ensure that their survey results are accurate. While there is no single, silver bullet for improving response rates, there are some easy steps that companies can take that, when combined, will help them improve their survey response rates. This white paper from Allegiance discusses what those steps are.
MR, it’s time to create stories that inspire action
Thania Farrar provides tips for using storytelling when presenting market research deliverables to inspire action.
MR’s data innovation: working beyond the buzzwords
Has MR’s data innovation become nothing more than a buzzword? Neil Seeman asks this question, breaking down the differences between new-generation data innovation and one click-away data and challenging market researchers to work in the data innovation space to create more opportunities for the industry.

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Related Articles

There are 1276 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Market simulation software becomes smarter all the time
Difficulty comes when market simulation software is used to try to find an optimum product (where optimum refers to maximizing the market share, revenue, or profit that the product attains) or optimize an entire product line. This article discusses how the problem can be addressed through linear programming and algorithms.
15 tips and techniques for survey research
This article offers 15 tips and techniques to think about before beginning survey research to obtain useful and valid information. Some areas discussed include survey design and wording, sampling issues, statistics tools, timing for telephone surveys, strategies for increasing responses to mailed surveys, and issues related to anonymity and confidentiality.
How do respondent behaviors and online sample quality affect measures of ad performance?
As part of an annual tracking survey on Super Bowl advertising, Bruzzone Research conducted a research-on-research study to gauge the effects of specific survey-taking behaviors on data quality. Three behaviors were found to have a noticeable impact: speeding, straightlining answers and failing to follow instructions.
Use of the Kano method keeps Honeywell attuned to the voice of the customer
Honeywell Corp. uses a multi-step process that includes the Kano method survey to determine which products to develop or change and how development resources should be allocated, meeting its most important goal of providing relevant customer input in decisions making.
Are you talking to the right people? The importance of online panel quality
The ability to obtain market feedback is now more important than ever, as corporate decision makers must make quick, yet well-informed business decisions. Online research offers benefits beyond speed and cost. This article discusses the benefits of online research, as well as the importance of opt-in participation, response rates, recruitment, best practices and considerations.

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Related Glossary Terms

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Related Events

THE RESEARCH CLUB NETWORKING EVENT - LONDON
February 12, 2015
The Research Club will host a networking event on February 12 in London. The venue is to be determined.
THE RESEARCH CLUB NETWORKING EVENT IN CONJUNCTION WITH ILEX - AMSTERDAM
The Research Club will host a networking event on February 18 in conjunction with the IleX (Insight Innovation eXchange Conference), 2015
The Research Club will host a networking event on February 18 in conjunction with the IleX (Insight Innovation eXchange Conference) in Amsterdam.

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