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Statistical Analysis

We've grouped together all the information our site contains on statistical analysis and statistics to help you quickly and easily find related statistical software, articles, companies, events, jobs, associations, glossary definitions and more.

You can narrow the topic further by clicking on a specific statistical category below.

Tags: | Classification Tree Analysis | Comprehensive Statistical Software. 
| Conjoint Analysis / Trade-Off Analysis | Data Analysis | Data Crosstabulation | Data Processing 
| Discrete Choice Modeling | Factor Analysis | Kano Method | Modeling / Simulation Studies 
| Multivariate Analysis | Neural Networks | Perceptual Mapping | Quantitative Research
| Regression Analysis  | Software-Conjoint Analysis | Software-Data Analysis | Software-TURF Analysis 
| Statistical Analysis | Statistical Research Consultation

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: A 4-dimensional view of the digitally-engaged consumer
This paper examines work that has been carried out in support of a single-source methodologyto understand how, when applied to consumers’ devices, new research tracking technologies complement and enhance the traditional survey question approach.
Sponsored Content: Customer Experience Management Technology Takes Market Research to the Frontlines
This sponsored white paper from Medallia discusses how customer experience management technology is providing companies a deeper level of customer focus and enabling differentiated customer experiences.
Sponsored Content: 11 Easy Ways to Improve Your Survey Response Rates
You can learn a lot from your customers and employees - if you can get them to fill out your survey. Surveys are a powerful and cost-effective way to not only gather information, but also identify and diagnose problems as well as uncover any new and emerging opportunities. However, one of the biggest challenges that many companies face in conducting surveys is getting enough people to take their survey (i.e. getting a high enough response rate) to ensure that their survey results are accurate. While there is no single, silver bullet for improving response rates, there are some easy steps that companies can take that, when combined, will help them improve their survey response rates. This white paper from Allegiance discusses what those steps are.
Topline Digest - November 10, 2014
A digest of marketing research and insights news and information. This issues keywords: data collection; audience engagement; personal data; mobile marketing
Understanding the challenges of cross-cultural scaling
SSI’s Pete Cape offers some guidance for approaching problems related to cultural differences in scale usage.

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Related Articles

There are 1274 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

How to make your questionnaire mobile-ready
Understand the four stages of mobile readiness to ensure your questionnaire is optimized to reach your target audience.
A roundtable discussion on the past, present and future of marketing research
Market research must change as society, family structures and consumer attitudes change. This article presents a roundtable discussion with five senior executives of major research organizations about the past, present and future of research.
Is three a crowd?
The partnership between a client and its ad agency is widely recognized and talked about. This article addresses research suppliers, discussing why they may be in trouble and advising them to partner with both the client and its ad agency.
Analyzing the content of social media data
The author provides a framework for analyzing social media data, drawing comparisons to qualitative data analysis while also outlining how and where social media data requires a specialized approach.
Research helps a rural Arizona hospital through a bond election and beyond
To determine its marketing efforts, Yavapai Regional Medical Center in Prescott, Ariz., uses a regular cycle of surveys to gauge community awareness and perceptions of the hospital. In addition to surveying community members, it also conducted patient satisfaction surveys.

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Related Glossary Terms

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Related Events

THE RESEARCH CLUB NETWORKING EVENT - SYDNEY, AU
December 4, 2014
The Research Club will host a networking event on December 4 in Sydney, Australia, in conjunction with the IIEX.
The Quirk"s Event
February 23-24, 2015
The Quirk’s Event is a two-day experience that flips the traditional conference model and centers around the exhibit hall. In Brooklyn, February 23-24.

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