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Telephone Interviewing Research

We've grouped together all the information our site contains on telephone interviewing and telephone surveys to help you quickly and easily find related articles, companies, telephone facilities, events, jobs, associations, glossary definitions and more.

You can narrow the telephone survey topic further by clicking on a specific category below.

Tags: | Focus Group-Teleconference | Interactive Voice Response (IVR)
| Software-CATI (Telephone Interviewing) | Spec Writing-CATI | Telephone Interviewing / CATI
| Telephone Number Look-Ups | Telephone Panels | Telephone/Mail/Telephone Studies

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Inter-rater reliability and coding consistency
The authors outline their firm’s efforts to check internal coding practices on a project involving a health care client.
Topline Digest - November 10, 2014
A digest of marketing research and insights news and information. This issues keywords: data collection; audience engagement; personal data; mobile marketing
A report on the 2013 Market Research Technology Survey
Now in its tenth year, the Market Research Technology report finds continued growth for mobile, access panels ascendant and a tentative embracing of VOC and CEM.
How a 360-degree research approach provides a deeper understanding of the patient experience
The author outlines a research process by which pharmaceutical and health care companies can learn what life is like for patients afflicted by an illness.
By the Numbers: A choice in the matter
What happens when you let respondents choose their feedback method?

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Related Articles

There are 210 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Trade Talk: Re-thinking the youth market
Using beauty and cosmetics research as a reference, Irma Zandl weighs in on how today's youths are not what marketers expect.
Designing effective telephone interviews: objectives in the script development process
Designing an effective telephone interview is crucial to marketing research. This article details basic steps in one firm's interview scripting process.
A CATI system lowers Spiegel Inc.'s research costs and gives it a direct link to its customers
This article describes Spiegel Inc.’s success using a computer-assisted telephone interviewing (CATI) system to conduct its phone surveys. Benefits included speed, the ability to develop more complex, flexible question patterns and the ability to integrate database information of past behaviors with current attitudes expressed in the survey responses.
A common sense approach to dialing costs
This article discusses two methods of estimating the expected savings from eliminating non-working numbers from telephone-based research studies. One method estimates the average number of minutes in each hour that interviewers actually spend administering questionnaires. The second method assesses what the savings would be to develop a dialing rate per hour just for non-working numbers.
Evaluating customer service over the telephone
Shopper studies usually involve in-person visits. However, when a prospective customer is looking for a new bank, or an auto parts store at which to buy an accessory, or even a restaurant at which to dine that evening, the decision is often made from the telephone conversation. This article explores potential applications of telephone shopper studies to provide information about this aspect of service.

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Related Suppliers: Telephone

Click on a category below to see facilities with the following number of interviewing stations

--Less than 25 stations
--25+ stations
--50+ stations
--100+ stations
--200+ stations

Conduct a detailed search of the entire Telephone Interviewing directory.

Related Suppliers: Research Companies from the SourceBook

Click on a category below to see firms that specialize in the following areas of research and/or industries

Specialties

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Related Glossary Terms

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Related Events

RIVA COURSE 201: FUNDAMENTALS OF MODERATING
March 10-12, 2015
RIVA Training Institute will hold a course, themed 'Fundamentals of Moderating,' on March 10-12 in Rockville, Md.
SAWTOOTH SOFTWARE CONFERENCE 2015
March 23-27, 2015
Sawtooth Software will hold its 2015 software conference on March 23-27 at the Universal Orlando Resort in Orlando, Florida.

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Related Discussion Topics

Comaptibility of CATI Software and SAS data
11/04/2011 by Jayashree Sampath
Predictive dialing
09/17/2007 by Dan Quirk
Service for Interviewing
09/14/2007 by Brett A. Merriman
Interviewer training
09/06/2007 by Neal Kreitman
Interviewer Training
08/21/2007 by Iris Savage

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