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Telephone Interviewing Research

We've grouped together all the information our site contains on telephone interviewing and telephone surveys to help you quickly and easily find related articles, companies, telephone facilities, events, jobs, associations, glossary definitions and more.

You can narrow the telephone survey topic further by clicking on a specific category below.

Tags: | Focus Group-Teleconference | Interactive Voice Response (IVR)
| Software-CATI (Telephone Interviewing) | Spec Writing-CATI | Telephone Interviewing / CATI
| Telephone Number Look-Ups | Telephone Panels | Telephone/Mail/Telephone Studies

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Inter-rater reliability and coding consistency
The authors outline their firm’s efforts to check internal coding practices on a project involving a health care client.
Topline Digest - November 10, 2014
A digest of marketing research and insights news and information. This issues keywords: data collection; audience engagement; personal data; mobile marketing
A report on the 2013 Market Research Technology Survey
Now in its tenth year, the Market Research Technology report finds continued growth for mobile, access panels ascendant and a tentative embracing of VOC and CEM.
How a 360-degree research approach provides a deeper understanding of the patient experience
The author outlines a research process by which pharmaceutical and health care companies can learn what life is like for patients afflicted by an illness.
By the Numbers: A choice in the matter
What happens when you let respondents choose their feedback method?

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Related Articles

There are 210 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Qualities of a Master Moderator
A key element in focus group success is the moderator. This article focuses on qualities of “Master Moderators”—those who have mastered the key skills and techniques that lead to effective group interactions.
Chevron tracks long-running corporate advertising program
In its quest to be seen as an environmentally friendly oil company, Chevron has had a print and TV campaign, called “People Do.” Communicus, a Santa Monica, Calif., research firm conducts wide-ranging telephone interviews that mask the study’s sponsor and its advertising focus. Respondents give ratings, impressions, and purchase information for a number of companies and their advertising. Re-interviews are done a year later to test ad effectiveness.
Americans prefer U.S. goods, unknowingly buy foreign ones
While Americans prefer buying American-made products, and feel guilty when they buy foreign-made products, many people lack the requisite knowledge to do so. The result is that Americans who would prefer American-made products end up buying foreign products unknowingly.
Research with drug store shoppers shapes advertising for Standard Drug
Standard Drug Company conducted a three-phased research program to determine its marketing strategy. To compare service levels among competitors, in Phase 1, participants shopped at Standard drug and its competitors, completed a questionnaire and participated in focus groups. The results of the first phase led to the development of 16 drugstore concepts that were tested using focus groups in Phase 2. The final phase applied a quantitative approach using telephone surveys of selected households.
With research as a guide, General American Insurance restructures for the future
Market Directions conducted focus groups, in-depth interviews and telephone interviews to understand what drives customer satisfaction regarding health insurance.

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Related Suppliers: Telephone

Click on a category below to see facilities with the following number of interviewing stations

--Less than 25 stations
--25+ stations
--50+ stations
--100+ stations
--200+ stations

Conduct a detailed search of the entire Telephone Interviewing directory.

Related Suppliers: Research Companies from the SourceBook

Click on a category below to see firms that specialize in the following areas of research and/or industries

Specialties

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Related Glossary Terms

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Related Events

RIVA COURSE 201: FUNDAMENTALS OF MODERATING
January 14 - 16, 2015
RIVA Training Institute will hold a course, themed 'Fundamentals of Moderating,' on January 14 - 16 in Rockville, Md.
RIVA COURSE 201: FUNDAMENTALS OF MODERATING
January 26-28, 2014
RIVA Training Institute will hold a course, themed 'Fundamentals of Moderating,' on January 26-28 in Rockville, Md.

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Related Discussion Topics

Comaptibility of CATI Software and SAS data
11/04/2011 by Jayashree Sampath
Predictive dialing
09/17/2007 by Dan Quirk
Service for Interviewing
09/14/2007 by Brett A. Merriman
Interviewer training
09/06/2007 by Neal Kreitman
Interviewer Training
08/21/2007 by Iris Savage

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Related Job Postings

Associate Director
Princeton, New Jersey
Research Analyst
Philadelphia/Southern NJ, Pennsylvania