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Usability Testing Research

We've grouped together all the information our site contains on usability testing research  to help you quickly and easily find related articles, suppliers, events, jobs, associations, glossary definitions and more.

You can narrow the usability testing topic further by clicking on a specific category below.

Tags: | Attitude & Usage Studies | Home-Use Tests | Product Testing Research 
Qualitative-Online | Technology Commercialization | Usability Testing | Web Site Evaluation 

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: Advancements in interviewing technologies: Bringing confidence to qualitative
Quester's Garrett McGuire extolls the virtues of tech-assisted interviewing in qualitative.
Sponsored Content: Get Them Talking: Five Innovations in Qualitative Market Research
In this white paper from Encuity Research, the authors discuss five qualitative research developments that can help marketers affect behavior, overcome barriers to adoption and develop creative materials and messaging that get results.
What’s ahead for online qual?
In an excerpt from their new book Qual-Online, The Essential Guide, Jennifer Dale and Susan Abbott examine some trends in online qualitative.
3 principles to maximize the value of qualitative research
Sarah Faulkner offers a trifecta of tips for helping qualitative do what qualitative does best.
In Case You Missed It... July 2014

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Related Articles

There are 148 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

How to optimize global qualitative research
The value of good communication reigns supreme among the many factors, detailed here by author Andrew Cutler, that contribute to effective international qualitative research.
Research for Mexican e-com site shows impact of cultural factors
DeCompras.com used qualitative research with Hispanic consumers in the United States to help with Web site development and improve sales.
Experiences in global online qualitative
Researchers from Kimberly-Clark Professional and SKIM offer experience-based tips and strategies for how to use online message boards for a global research project.
Leveraging mobile and online qualitative to get inside shoppers’ heads
The authors detail how to combine mobile and Web-based qual approaches to study the complete shopping experience.
Think you know segmentation? Think again! A close look at 4 core analyses
This article addresses four different kinds of segmentation analyses - a priori, post hoc, brand and drive - and goes on to offer examples and explain what each accomplishes.

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Related Events

THE QUIRK"S EVENT - SOLD OUT
February 23-24, 2015
The Quirk’s Event is SOLD OUT
STRATCONN DIGITAL SHOPPER MARKETING
May 19-20, 2015
StratConn will hold its digital shopper marketing conference on May 19-20 at the Chicago Marriott Suites O'Hare in Chicago (Rosemont). For more information visit www.stratconn.org.

Related Discussion Topics

Video example of usability testing
02/25/2009 by Jacob Brown

Related Job Postings

Head of User Testing
New York City, New York