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BRAND AUTHENTICITY WEBINAR ARCHIVE

Brand Authenticity is a new way forward for customer satisfaction...

Media Type
Recorded Webinar
Duration
01:00:00
Organization
Second to None

EVOLVE24 WEBINAR: THE SOCIAL MEDIA REVOLUTION: CREATING DECISION-READY INSIGHT

evolve24: A Maritz Research Company held a Webinar, themed "The Social Media Revolution: Creating Decision-Ready Insight," on December 16, 2010.

Media Type
Recorded Webinar
Duration
00:58:00
Organization
evolve24: A Maritz Research Company

GLOBALPARK WEBINAR: CREATE VALUE (AND BRAND INSIGHTS!) FROM FACEBOOK FANS

Globalpark hosted a complimentary Webinar, themed "Create Value (and Brand Insights!) from Facebook Fans," on February 24, 2011.

Media Type
Recorded Webinar
Duration
00:33:00
Organization
Globalpark

GLOBALPARK WEBINAR: CUSTOMER FEEDBACK COMMUNITIES: HOW MR AGENCIES CAN THRIVE IN A COMMUNITY-DRIVEN WORLD

As a researcher, you are uniquely positioned to provide your clients instant, on-demand access to the customer, with the ability to monitor behavior and sentiment over time. We’ll teach you how to create a vibrant feedback community where customers can access information and offer opinions, and how to tie it in with your client’s infrastructure for the biggest impact. Free registration is required to view this video.

Media Type
Recorded Webinar
Duration
01:00:00
Organization
Globalpark

GLOBALPARK WEBINAR: MOBILE RESEARCH: BEST PRACTICES TO CAPTURE IMMEDIATE, IN-THE-MOMENT FEEDBACK

The mobile phone has long been touted as “the next big thing” for research. But beyond the technical advances, improved coverage and practical experience acquired, there is a new stimulant: market demand. Research respondents simply aren’t engaging through traditional techniques the way they used to, and the mobile phone meets their demands for convenience and the ability to select the time and place to share their opinions. Free registration is required to view this video.

Media Type
Recorded Webinar
Duration
01:00:00
Organization
Globalpark

GLOBALPARK WEBINAR: MODERNIZING MARKET RESEARCH: OPPORTUNITIES FOR INSIGHTS PROFESSIONALS TO DRIVE INNOVATION AND CREATE VALUE

Globalpark hosted a complimentary Webinar, themed "Modernizing Market Research: Opportunities for Insights Professionals to Drive Innovation and Create Value," on November 1, 2011.

Media Type
Recorded Webinar
Duration
01:00:00
Organization
Globalpark

GLOBALPARK WEBINAR: SOCIAL MARKET RESEARCH: REAL-WORLD ACCOUNTS OF 'WHAT WORKS'

Globalpark hosted a complimentary Webinar, themed "Social Market Research: Real-World Accounts of 'What Works,'" on October 5, 2010.

Media Type
Recorded Webinar
Duration
00:55:00
Organization
Globalpark

GLOBALPARK WEBINAR: THE PAYOFFS OF PROPRIETARY PANELS - WHAT YOU NEED TO KNOW

If you’ve been approaching product testing or in-development feedback with an ad hoc approach, you now have a better alternative: proprietary customer panels and communities. By empanelling a representative group of customers, you have an audience at-the-ready to share their experiences with and opinions about your product. Free registration is required to view this video.

Media Type
Recorded Webinar
Duration
01:00:00
Organization
Globalpark

How Kraft’s Consumer Insights & Strategy Team is Working Faster & More Efficiently without Sacrificing Quality

In today’s world, everything is moving faster and no matter what business you’re in, you’re expected to react quickly. You have to be agile and are expected to keep up with the changes and trends before someone else figures it out. With this changing environment and added pressures, Kraft’s Consumer Insights & Strategy Team decided to take a step back and figure out how they could add the most value to their organization and their customers.

Media Type
Recorded Webinar
Duration
00:58:00
Organization
GutCheck

HOW TO PROMOTE MARKET RESEARCH RESULTS

Completing a market research project is just half the battle. How to get your colleagues to actually use it? That's the other half. In this fully-narrated class, Research Rockstar founder Kathryn Korostoff provides practical tips for making sure you audience is ready, willing and able to apply the results. So grab a cup of coffee, sit back and watch!

Media Type
Video
Duration
00:43:03
Organization
Research Rockstar

INFOSURV WEBINAR: TAPPING 'THE WISDOM OF CROWDS' TO PREDICT THE FUTURE: PREDICTION MARKETS FOR CONCEPT TESTING

Infosurv hosted a Webinar, themed "Tapping 'The Wisdom of the Crowds' to Predict the Future: Prediction Markets for Concept Testing," on May 6, 2010. Jared Heyman, founder and president of Infosurv Inc., presented.

Media Type
Recorded Webinar
Duration
00:57:27
Organization
Infosurv

M/A/R/C RESEARCH WEBINAR: BEST PRACTICES IN FORECASTING AND OPTIMIZATION

M/A/R/C Research hosted a complimentary Webinar, themed "Best Practices in Forecasting and Optimization," on March 9, 2011.

Media Type
Recorded Webinar
Duration
00:56:00
Organization
M/A/R/C Research

MARITZ WEBINAR: USING NEUROSCIENCE TO IMPROVE MARKETING RESEARCH: A MAKE OR BREAK CUSTOMER SATISFACTION CASE STUDY

Maritz Research held a Webinar, themed "Using Neuroscience to Improve Marketing Research: A Make or Break Customer Satisfaction Case Study," on July 20, 2011.

Media Type
Recorded Webinar
Duration
01:00:00
Organization
Maritz Research

MARKETTOOLS WEBINAR

Researchers are caught in a bind. They are being asked to complete more projects, with quicker turnaround times and a smaller margin of error, for less money -while also dealing with increasingly unresponsive consumers, fraudulent respondents, fragmented audiences and fast-changing market conditions. Greater control is within your reach. Join us for a discussion with a number of enterprising research leaders who are shaping smarter research programs.

Media Type
Recorded Webinar
Duration
01:03:00
Organization
MarketTools

MARKETTOOLS WEBINAR: ARE YOU CONNECTING WITH CONSUMERS IN THE MOST EFFECTIVE WAY POSSIBLE?

MarketTools hosted a Webinar highlighting the launch of its MarketTools TOUCH product, themed "Are you connecting with consumers in the most effective way possible? Touchpoint mapping inspires future-proof marketing and connection strategies," on May 13 at 11 a.m. CDT. Jay Pluhar and Alexander Kleijngeld presented.

Media Type
Recorded Webinar
Duration
00:54:00
Organization
MarketTools

PODCAST: MACY'S TIM TERAN ADDRESSES EVOLVING CONSUMER EXPECTATIONS

Worldwide Business Research hosted a podcast on December 16, 2011, featuring Macy's Senior Vice President of Consumer Insights and Strategy Tim Teran addressing evolving consumer expectactions.

Media Type
Audio /Podcast
Duration
00:15:35
Organization
WBR - Worldwide Business Research

QUESTBACK WEBINAR: ARE YOU EFFECTIVELY LEVERAGING YOUR FACEBOOK FANS?

QuestBack hosted a complimentary Webinar, themed "Are you effectively leveraging your Facebook fans?," on April 25, 2012.

Media Type
Recorded Webinar
Duration
01:00:00
Organization
QuestBack

QUESTBACK WEBINAR: GET YOUR MOBILE RESEARCH PROGRAM MOVING

QuestBack hosted a complimentary Webinar, themed "Get Your Mobile Research Program Moving," on December 18, 2012.

Media Type
Recorded Webinar
Duration
01:00:00
Organization
QuestBack

QUESTBACK WEBINAR: HOW TO BLEND SOCIAL MEDIA WITH ONLINE PANEL RESEARCH

QuestBack hosted a complimentary Webinar, themed "How to Blend Social Media with Online Panel Research," on January 14, 2014.

Media Type
Recorded Webinar
Duration
00:58:00
Organization
QuestBack

QUESTER WEBINAR: PRE-SEGMENTING MARKET RESEARCHERS – WHERE DO YOU FIT?

Quester hosted a complimentary Webinar, themed "Pre-Segmenting Market Researchers – Where Do You Fit?", on May 9, 2013. To view a recording of this Webinar visit https://quirks.webex.com/quirks/lsr.php?RCID=e693fb370ccd32823c22284e48c6df1b

Media Type
Recorded Webinar
Duration
01:17:00
Organization
Quester