Survey Development

We've grouped together all the information our site contains on survey design and development to help you quickly and easily find related articles, survey companies, software, events, jobs, associations, glossary definitions and more.

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored White Paper: 11 Easy Ways to Improve Your Survey Response Rates: You can learn a lot from your customers and employees - if you can get them to fill out your survey. Surveys are a powerful and cost-effective way to not only gather information, but also identify and diagnose problems as well as uncover any new and emerging opportunities. However, one of the biggest challenges that many companies face in conducting surveys is getting enough people to take their survey (i.e. getting a high enough response rate) to ensure that their survey results are accurate. While there is no single, silver bullet for improving response rates, there are some easy steps that companies can take that, when combined, will help them improve their survey response rates. This white paper from Allegiance discusses what those steps are.
Sponsored White Paper: The Devil Is in the Data: This research-on-research report explains how DMS Research profiled and examined panelists and survey respondents in detail based on their survey-taking behavior to help determine how questionnaires can be designed to gather the most accurate information from different types of respondents.
Why rankings may be better than ratings: Does asking them to rank rather than rate give a clearer picture of consumers’ opinions about brands? And, are researchers themselves to blame for the problem of straightlining? This article aims to answer both questions.
Data Use: Telling the future from the past: predictive versus classical statistics: This article compares and contrasts predictive and classical statistics, making the case that predictive methods offer an effective way to use current data to make statements about future data.
QRCA responds to article on qualitative cheaters: QRCA member Judy Langer responds to Marc Goodin's article addressing professional respondents in qualitative research and details what action has been and can be taken to control cheaters and repeaters.

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There are 79 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

By The Numbers: Increase response rates by increasing relevance: Respondents’ perceptions of a survey’s relevance to them can have a major effect on participation rates. Using an online survey for a bank as an example, the author shows different phrasings for survey invites and how they impacted response rates.
Questionnaire testing is key to successful telephone interviewing: Before beginning a telephone study, testing of the questionnaire is important. This article discusses questionnaire testing, detailing the process.
First impressions are crucial in telephone interviewing: The first few seconds of a telephone interview are crucial to completing the call. This article discusses how to write a strong introduction and includes analysis of a sample introduction.
GTE tracks business customer approval with BCGS: Customers don’t always let businesses know they are dissatisfied. GTE implemented two survey programs, using both quantitative and qualitative research to track customer satisfaction levels on an on-going basis.
High-tech surveys have arrived: This article reviews three software packages for developing and delivering questionnaires: Sensus Media, Decisive Survey and Survey Said. Some of the features highlighted include integrating multimedia components, incorporating earlier responses into later questions, handling various calculations with the data, and delivering questionnaires through various methods (Web, network, e-mail, etc.).

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Related Glossary Terms

Questionnaire: A set of questions designed to generate data necessary for accomplishing the objectives of the research project.

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Related Associations

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Related Events

VISION 2010: May 10-12, 2010; Vovici will hold its Vision 2010 conference on May 10-12 at the Reston Hyatt in Reston, Va.
SKIM/SAWTOOTH SOFTWARE EUROPEAN EVENT 2010: May 26-28, 2010; Together SKIM and Sawtooth Software will hold the annual European software conference on May 26-28 in Cologne, Germany.

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