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The Insights Garage & Market Research Campus

Columbus, OH

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Company Description

At Lextant’s Insights Garage & Market Research Campus, we’ve created a flexible, full-scale research environment designed to help you connect with people, uncover meaningful insights and bring better experiences to life. From classic focus groups and jury studies to complex vehicle, product and digital experience research, our campus is built to support it all. Whether you're exploring early-stage ideas or testing fully developed experiences, we give you the space, tools and expertise to move forward with confidence.

What makes the Insights Garage different?

  • Oversized, reconfigurable studios with tall ceilings and drive-in access to support vehicles, physical products and immersive environments
  • Dedicated rooms for focus groups and jury-style studies, with flexible layouts and two-way mirrors for real-time observation
  • Private client lounges and tech-enabled observation rooms for comfortable, behind-the-glass collaboration
  • Hybrid-ready infrastructure for seamless in-person and remote participation, including high-quality streaming, recording and digital engagement tools
  • On-site expert support to help manage logistics, technology and session flow from start to finish

The research we support:

  • Focus groups and jury-style research
  • Concept and product usability testing
  • UX and digital experience evaluation
  • Automotive and mobility research
  • Packaging and physical interaction testing
  • Service and journey mapping
  • Brand and communication research
  • Co-creation, ideation and design workshops
  • Shopper studies and simulated retail experiences
  • Agile iterative testing

Whether you need a traditional qualitative setup or a fully customized research environment, we’re here to help you create it — and get the most out of it.

Year Established:   2012

Number of Employees:   40

Features

Amenities

Air-Conditioning | Audio Recording | White Board / Flip Chart | Handicapped Access | Internet | Laptop Computers | Mac Computers | Moderating Services | On-Site Parking | Patio or Garden | Windows Computers | Projector | Reception / Waiting Room | Recruitment Services | Transcription Services | Television / Monitors | Video Recording | Wifi

Rooms Available

Room #1
Style: Flexible
Capacity: 10
Size: 39x19
Room #2
Style: Flexible
Capacity: 12
Size: 58x35
Room #3
Style: Flexible
Capacity: 8
Size: 19x26
Room #4
Style: Flexible
Capacity: 8
Size: 19x26
Room #5
Style: Flexible
Capacity: 8
Size: 19x26
Address
1322 Manning Parkway
Powell, OH 43065
United States

Distance From Airport: 18 miles
Travel Time: 25 minutes

Location Type: Free standing facility

Customer Contact(s):
Susie Kloeb, Director, Labs & Environments
Phone
  • 614-228-9711
  • 614-228-9715 (fax)
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