SofoS Market Research Consulting

Milwaukee, WI

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Moderators on Staff

Lisa Hermanson —  since 1993
Kelly Wahl —  since 2005

Company Description

SofoS is Greek for wise. Research is often thought of as gaining facts. But without an understanding of how they're applicable to your needs, knowing facts is a dead end. With thousands of hours of research experience both in front of and behind the glass, we creatively design qualitative consumer studies focusing on your business objectives, your categories, your consumers and the different stages of your development processes. Our reports focus on relevant implications for your business needs. We separate what's actionable from what's not so you get clear, useful information. We call it... Wisdom.

Year Established:   2001

Number of Employees:   2

Research Services and Specializations

Language Fluency

663 N. 75th St.
Milwaukee, WI 53213
United States
Customer Contact(s):
Lisa Hermanson
Kelly Wahl
  • 414-258-7601
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Affiliations & Certifications
AMA (United States) | Qualitative Research Consultants Association (QRCA) (United States)