Wisdom Wednesday Webinars | April 12, 2023

Quirk's presents Wisdom Wednesday Webinars, a mini-event featuring a series of webinars, held on April 12, 2023.

Pricing or Pack Size or Both? End-Client Strategies for Recession-Proofing Your Brand

Live at 11 a.m. ET/4 p.m. U.K.

For brands, the looming threat of a recession is presenting the same challenges they faced during the pandemic: shortages, supply chain issues and consequently, a prioritization of product distribution. Thus, brands have to make complex decisions in terms of trimming their portfolio, reducing pack sizes and counts or shifting pricing at the same time. Relying on past data is simply not an option now when price sensitivity is fluctuating and consumer confidence is unstable. Learn more.

Turning Off the Fire Hose: The Importance and Art of Synthesis in a Data-Driven Organization

Live at 12 p.m. ET/5 p.m. U.K.

In too many companies, research doesn’t achieve its potential to influence change because it is delivered by the pound, in silos or doesn’t reconcile conflicting points of view from other research. In this session, Vanguard will explore the art and practice of synthesis as a means to help your clients and employers succeed. Learn more.