Whenever we conduct a survey about our magazine, we receive approval ratings above 90 percent – which makes me pretty happy. But I’m always a bit hesitant to tout these numbers because I wonder how they compare to other magazines or to competitors.
Results of a recent survey provide a unique perspective on approval ratings.
According to Public Policy Polling only 52 percent said they approved of God’s performance. Another 40 percent of respondents said they were not sure and 9 percent actually disapproved.
In another question, Public Policy Polling asked, “If God exists, do you approve or disapprove of its handling of creating the universe?” Only 71 percent approved, compared to 24 percent who disapproved and 5 percent who were not sure.
I’m sure to some, this line of questioning is considered heretical and the entire idea that one can disapprove of God seems absurd. So obviously the survey results need to be taken with a grain of salt.
Next time you get back your customer satisfaction results, however, you now have the ultimate benchmark: If God receives only a 52 percent approval rating then anything higher is doing all right!