Top Marketing Research Articles Related to CX/UX-Customer/User Experience

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Article Insight discovery: The future is moving from automation to exploration John Bird | December 2, 2025
Sponsored Video Mutual of America Virtual Global Session: Driving change at your organization: 4 key questions to answer Ed Kahn | November 25, 2025
Sponsored Video Ally Virtual Global Session: From discovery to execution: Driving innovation through research Taylor Hobgood | November 24, 2025
Article Reimagining customer intelligence: How leading brands turn feedback into impact Ryan Tamminga | November 17, 2025
Article Building loyalty: Using behavioral science to close the say-do gap Renata Freund | November 12, 2025
Sponsored Article Everyone’s Chasing AI, but the Winners Aren’t Leaving Their Customers Behind Kimberly Bastoni | November 4, 2025
Article How Verizon furthered its customer understanding through the integration of market and user research John Hunoval | November 4, 2025
Article Why AI needs classic usability principles  to succeed Eric Karofsky | November 1, 2025
Article Data Use: A more comprehensive analysis of importance: The necessity and sufficiency attribute importance index Michael Garver | September 1, 2025
Article How to break silos with shared data Mike Deinlein, Eric Scheer, Neil Leyshock | July 1, 2025
Article How to build research into your product development DNA Mary Kay Evans | May 20, 2025
Article Consumer insights on tech-enabled advertising channels: From gaming to influencer marketing Ryan Gross , Ben Paro | May 20, 2025
Article Five underappreciated benefits of user experience research Lisa. D. Dance | May 5, 2025
Article Packaging redesign aimed to emphasize continuity along with sustainability Marlen Ramirez | May 1, 2025
Article Lessons from 25 years of building insight communities Zoë Carter | May 1, 2025