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Showing: Harry Vardis

Total: 4

Article Atlanta bank uses PISCES process to develop creative positioning strategies Harry Vardis, Sandra Vasa-Sideris | May 1, 2000
Article Franchise extension Harry Vardis | November 1, 1999
Article Strengthen your brand's equity with a brand contact audit Harry Vardis | February 1, 1999
Article Linking a brand's equity to its identity Harry Vardis | February 1, 1998