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Maximizing ad impact with insights from DirecTV, Warner Bros. Discovery and vendor side

Latest ArticlesView More ›

Navigating networking: How Canadian women are handling industry barriers The importance of creating meaningful relationships with consumers Names of Note February 2025 Marketing Research Industry News February 2025 The value of attending marketing research industry events Why research agencies must prioritize high-quality B2B data 2025 The Quirk's Event Los Angeles Shared Presentation Documents AI for insight teams: Start small, scale smart, stay human

Data Quality View More ›

Exploring the challenges and potential of synthetic data and survey participants
Client-side researcher strategies for protecting panel data integrity
The future of synthetic data is multicultural
An open letter to the insights industry 
on data fraud

DIY Research View More ›

DIY Research 2025
From DIY to customized 9 questions to ask before launching into DIY research The demands of DIY

Artificial Intelligence / AI View More ›

How AI-Driven Consumer Insights Uncover Hidden Opportunities
Pro Insights: Practical tips on AI and marketing research
How AI will transform research agencies and their offerings
Role of generative AI in product launch planning

Virtual Sessions View More ›

Voxpopme Virtual Session: How to Prompt Your Way to Qualitative Insight
quantilope Virtual Session: Lessons Learned from Two Years of Generative AI in Market Research
Fathom Virtual Session: When Thematic Coding is a Delight: The Impact of Easy, Accurate and Adaptive Text Analytics
Discover.ai Virtual Session: Harnessing Natural Online Conversation and AI to Take Concept Development and Testing Next-Level 

Upcoming EventsView More ›

Mar 17 Enterprise Connect Orlando 2025 CMSWire
Mar 17 SampleCon 2025 SampleCon
Mar 18 CDO Exchange 2025 IQPC - International Quality and Productivity Center
Mar 18 eTail DACH 2025 WBR - Worldwide Business Research
Mar 18 X4: The Experience Management Summit 2025 Qualtrics
Mar 19 The Customer Show 2025 IQPC - International Quality and Productivity Center
Mar 24 Medallia Experience 2024 Medallia, Inc.
Mar 25 AUDIENCExSCIENCE 2025 ARF - Advertising Research Foundation
Mar 25 The Customer Show Asia 2025 IQPC - International Quality and Productivity Center
Mar 27 CX | UX | MR Conference 2025 Market Research Society (MRS)

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