ArticleWhy the focus group deserves to be the most respected of all qualitative research toolsThomas Greenbaum|June 1, 2003
ArticleQualitatively Speaking: A practical approach to identifying professional respondentsThomas Greenbaum|March 1, 2003
ArticleQualitatively Speaking: Videoconferencing of focus groups: a good option if utilized effectivelyThomas Greenbaum|October 1, 2002
ArticleQualitatively Speaking: Are you leveraging the expertise of your focus group moderator?Thomas Greenbaum|January 1, 2002
ArticleQualitatively Speaking: Online focus groups are no substitute for the real thingThomas Greenbaum|June 1, 2001
ArticleInternet focus groups are not focus groups - so don't call them thatThomas Greenbaum|July 1, 1998
ArticleThe focus group report: What is the moderator's responsibility?Thomas Greenbaum|December 1, 1997
ArticleFocus groups on the Internet: an interesting idea but not a good oneThomas Greenbaum|May 1, 1995
ArticleFocus groups with physicians have different requirements than those with consumersThomas Greenbaum|January 1, 1992