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Showing:Product Testing Research

Total: 107

ArticleA look at the buying process modelSharon Paik|June 1, 2009
ArticleAdd some strategy to your concept evaluation processKevin Dona|April 1, 2009
ArticleTrade Talk: How the strong retailers are survivingJoseph Rydholm|April 1, 2009
ArticleMake sure your research methods are helping - not hindering - your menu optimization effortsBrad Barash|March 1, 2009
ArticleQualitatively Speaking: Involving your core usersLaura Morris|December 1, 2007
ArticleHidden barriers to new product acceptance: preference inertiaBill MacElroy, Donna Wydra|May 1, 2004
ArticleProduct placement research moves into the 21st centuryJanet Savoie|January 1, 2004
ArticleAdaptation and innovation: successful product development in the Information AgeDouglas Malcom, Susan Spaulding|November 1, 2003
ArticleThe seven golden rules of styling/design researchJohn Gongos|February 1, 2001
ArticleDesigning medical products for the global economyTammy Humm Donelson, Bryce Rutter|November 1, 2000
ArticleIn-home research gives Mirro the ingredients for its Allegro cookware lineJoseph Rydholm|January 1, 2000
ArticleUser interface testing becomes accessible and cost-effectiveCheo Massion|February 1, 1997
ArticleTesting product innovations: a case historyBen Luden|January 1, 1997
ArticleThe secrets of good product testingJerry Thomas|November 1, 1993
ArticleThe Missouri Lottery tests new games with focus groupsQuirk's Staff|November 1, 1992