SofoS Market Research Consulting
Milwaukee, WI
View WebsiteModerators on Staff
Lisa Hermanson — since 1993
Kelly Wahl — since 2005
Company Description
SofoS is Greek for wise. Research is often thought of as gaining facts. But without an understanding of how they're applicable to your needs, knowing facts is a dead end. With thousands of hours of research experience both in front of and behind the glass, we creatively design qualitative consumer studies focusing on your business objectives, your categories, your consumers and the different stages of your development processes. Our reports focus on relevant implications for your business needs. We separate what's actionable from what's not so you get clear, useful information. We call it... Wisdom.
Year Established: 2001
Number of Employees: 2
Research Services and Specializations
- Advertising Agencies
- | Arts and Culture
- | Beverage
- | Candy/Confectionery
- | Cereals
- | Children
- | College Students
- | Consumer Durables
- | Consumers
- | Cosmetics
- | Education
- | Environmental
- | Fast-Food Industry
- | Foods/Nutrition
- | Generation X
- | Grocery/Supermarkets
- | Health & Beauty Aids
- | Health Care (Healthcare)
- | Health Care Products-Natural
- | Household Products/Services
- | LGBTQIA+
- | Lawn & Garden
- | Leisure
- | Meat Industry
- | Mothers
- | Mothers-Expectant
- | Non-Profit/Fund Raising
- | Packaged Goods
- | Parents
- | Restaurants/Food Service
- | Seniors/Mature
- | Sporting Goods
- | Teens
- | Travel
Language Fluency
Milwaukee, WI 53213
United States
- Customer Contact(s):
-
Lisa Hermanson
Kelly Wahl
- 414-258-7601
- Affiliations & Certifications
- AMA (United States) | Qualitative Research Consultants Association (QRCA) (United States)