Company Description

Rep Data helps insights teams move forward with confidence by connecting data quality, research execution and decision-ready insights across the research process.

Built for modern research teams navigating rising fraud, fragmented workflows and increasing pressure to move faster, Rep Data combines advanced technology, expert oversight and global data collection capabilities to help organizations field research with greater speed, rigor and reliability.

Access to 250+ panel suppliers across 100+ countries helps maximize feasibility, reduce bias and reach consumer, B2B and niche audiences. Rigorous quality controls before, during and after fieldwork help ensure insights teams can trust the data behind critical decisions.

Rep Data’s connected ecosystem of solutions includes:

• Research Defender: Fraud prevention technology designed to stop bots, duplicate respondents, click farms, AI-assisted survey takers and other bad actors before they impact data quality.
• ReDem: In-survey quality assurance with automated checks, behavioral analysis and real-time R-Score monitoring while studies are in field.
• Research Desk: A DIY sample management platform that centralizes procurement across sources for greater visibility, operational efficiency and integrated fraud detection.
• SightX: An end-to-end consumer research platform that enables teams to design, launch ,and analyze research faster through AI-powered workflows, agile methodologies and automated reporting.
• Research Services: A fully managed sampling and fieldwork solution backed by dedicated project management, in-field monitoring and continuous quality review.

How We Work

At every level, our team consists of industry experts providing:

• Unmatched Experience: Our team embodies decades of industry experience, ranging from panels and platforms to agencies and consultancies. We've seen the good, the bad and the ugly, so we understand the constraints you face and what you need in data quality.
• Solutions-Driven Customer Experience: We can meet you where you are. We have self-serve solutions as well as managed services. We can help you collect the best-quality data possible, then get out of the way, or we can help you design your research and see it all the way through analysis and reporting.
• Unbiased Multi-Source Data: Instead of maintaining a single panel, we have built relationships with 250+ sample sources globally. Our focus is always on finding the right sources and the best respondents for your research — as quickly as possible.
• Higher Standards of Quality Control: Whether you are using our Research Defender technology alone, sourcing respondents through Research Desk or engaging with Rep Data's expert project managers, you can access the industry's most comprehensive set of fraud prevention tools, including advanced digital fingerprinting, text analytics, respondent-level tracking and proprietary hidden variable techniques.