What is the MRS Annual Conference?

The MRS Annual Conference 2026 will celebrate all that is excellent in our sector and actively shape what’s coming next.

MRS Annual Conference 2026 will look into the future. 

This unmissable event will demonstrate how your research can maintain its rigor, extend its reach, and increase its value to stakeholders in these times of societal flux and technological disruption. We'll present cutting-edge innovation, new cultural understanding and strategic guidance to support you in evidencing today and anticipating tomorrow.

Who should attend the MRS Annual Conference?

You should attend the MRS Annual Conference if you are a head, director, manager or executive in:

• Insights.
• Market research.
• Consumer insights.
• Customer research.
• UX research.
• Data analytics.
• Data science.
• CX research.
• Qualitative research.
• Quantitative research.

Why attend the MRS Annual Conference?

Our award winning annual event is the most important industry meeting place for research and insight professionals. Hear real-world applications of new tech and methodologies, be inspired with innovative ideas and approaches, and discover how to hone your skills and reshape your insight function to maximize your impact with customers.

Senior level insight executives: Gain ideas from world-class multi-methodology case studies, connect with client insight leaders and partners in networking sessions, hear client and stakeholder perspectives on key industry issues in panels and presentations, participate in strategic discussions addressing AI, digital transformation and workplace transformation.

Junior level insight executives: Get familiar with new methodologies and learn new skills from real-world case studies. Gain tips and advice on different career paths in market research. Make new connections across the industry. Join the afterparty!

Whether you’re new to the sector or an insights veteran we’ll facilitate easier than ever networking to ensure everyone maximizes their time at the Annual Conference and gets the most value from their day.

Attend to:

• Discover why researchers are even more essential in the age of machines
• Supercharge the reach and impact of insights with impactful activation strategies
• Examine real world applications of the latest insight methodologies
• Future proof your skills, team and value to stakeholders
• Improve your skills and judgement when working with new insight tools
• Promote your value as guardians of truth, interpreters of data and strategic advisors
• Evaluate the expanding role of synthetic data in research
• Celebrate excellence and rigor in our sector!

When will the MRS Annual Conference be held?

The MRS Annual Conference will be held on March 10, 2026.

Where will the MRS Annual Conference be held?

The MRS Annual Conference will be held at the Hilton London Bankside London (2-8 Great Suffolk Street).

To learn more and to register, click here.