Research Topics:

Data Analysis | Data Quality | Quantitative Research | Questionnaire Analysis

Content Type:

Glossary

Filter Question Definition

A survey question that is used to identify respondents who have the information required to answer the next question.

A filter question is a preliminary survey query that screens and categorizes participants in research that is based on specific criteria. Depending upon their responses, participants are directed to relevant parts of the survey or study. This enhances the quality of data and insights because respondents help researchers direct participants to areas where their input matters most. The process avoids irrelevant questions while improving engagement, lowering survey dropout rates and creating more accurate outcomes.

Who relies on filter questions?

Marketing researchers, professionals and analysts pose filter questions to gather relevant data from various subsets of the target audience. This adds to the certainty that insights are relevant and accurate.

Why should I care about filter questions?

Depending upon their effectiveness, filter questions can streamline data collection, thus saving time and resources in the process. These questions can make sure that respondents are qualified to provide higher quality insights.