Prompting Qualitative Insight
January 30, 2025, at 8 a.m. ET/1 p.m. U.K.
Qualitative research can be a goldmine of insight for any researcher. But does it leave you feeling overwhelmed by mountains of data?
Not anymore. Generative AI can be your secret weapon, helping you find qualitative insights at quant scale. But unlocking its true potential requires crafting the perfect prompts.
Join Betsy Nelson, Voxpopme’s head of product, to discover how to transform qualitative data into actionable insights in seconds.
Key takeaways:
- Prompt-writing basics for market researchers.
- How to tailor AI prompts to uncover insights in your qualitative data.
- How prompts work when applied to a real-life qualitative research study.
Register today to join Betsy and learn how to prompt your way to qualitative insights.
Presenter:
 | Betsy Shaak, head of product, Voxpopme Betsy Shaak is the head of product at Voxpopme, where she leads product development and strategy. Voxpopme specializes in video feedback technology, empowering companies to gather, analyze and act on customer insights captured through video for improved market research and engagement. With a strong background in AI technology and market research, her focus is creating customer-centric solutions that drive business growth and partnering with Voxpopme clients to embrace technology and new research methodologies. |