Media innovation company Viral Nation has acquired influencer analytics company MediaKits.

Strategic insight consultancy Strat7 has acquired market research and insights consultancy Jigsaw Research.

Private investment firm Summit Park has completed the recapitalization of product and consumer insights provider Curion LLC.

Customer experience company Material has acquired digital engineering firm Srijan Technologies

Kantar Public has completed its sale to private equity firm Trilantic Europe.

Market intelligence firm Signal AI has acquired corporate reputation data analyst KELP Inc.

Data platform provider Semantix has acquired Brazilian health tech company Zetta Health Analytics to serve health care clients with proprietary SaaS solutions.

SAM Sensory and Consumer Research has acquired consumer research agency Sensory Dimensions.

Market research and advisory firm Savanta has acquired insights agency Motif.

Private equity firm Beringer Capital has acquired a majority stake in consumer insights company Dig Insights.

Cannabis data and technology firm Hoodie Analytics has partnered with financial and consulting services firm The Arcview Group to become its exclusive retail data provider.

Market researcher The Logit Group has acquired the assets and business of Issues & Answers, which will rebrand to Logit | i+a

Alliances/strategic partnerships 

Insights platform Stravito and food processing company Atria have partnered to streamline insight analysis within the food and beverage industry.

Data collaboration platform InfoSum has partnered with competitive gaming platform FACEIT allowing first-party data control within in-platform ads.

Hansa Research and experience management firm Qualtrics have partnered to help organizations build their brands and track brand health.

Association/organization news 

The Art of Science and Joy has announced its nonprofit market research and insights initiative Year of Joy.


Workplace culture firm Great Place to Work Institute has awarded Robas Research the Great Place to Work certificate.

The Quirk’s Marketing Research and Insight Excellence Awards finalists have been announced. To view the full list visit The winners will be announced at the virtual celebration on November 7.

ESOMAR announced its Insight250 winners on September 20 at its Congress in Toronto. The award spotlights insights innovators across academic, enterprise, agency, technology, consulting and media realms. The complete list of winners is available at

The Marketing Research Education Foundation has announced its board of directors and associate board of directors. To view all members visit

New companies/new divisions/relocations/expansions 

Digital marketing and advertising agency Arrows Agency has launched its global expansion to cover its clientele in the Middle East, North America, Asia and Europe.

Insights company Pulse Labs has opened an office in Toronto, its first Canadian office.

Data and insights company Pureprofile has opened a new office in Shoreditch, London.

Australian advertising and product research company Cubery has expanded to the U.S. with its first office in Los Angeles. 

B2B marketing agency alan. has launched Integrated Intelligence, its new research division.

Text analytics software company Relative Insight has opened an office in Philadelphia, its second in the U.S. 

Consumer goods company Reckitt has launched Ignite, its new online innovation hub.

Research company earnings/financial news 

Data software platform Semantix released its first-half 2022 financial results reporting a proprietary SaaS revenue growth of 25% year-over-year and a net revenue of $86 million.

Australian insights agency Nature has been certified as a B Corporation.