Acquisitions/transactions
Data and insights company RFI Global has reached an agreement with its private equity partner Diversis to acquire iSky Research, a provider of digital user experience benchmarking and intelligence.
Insights platform Discuss and quantitative research company Voxco have announced their merger to form a unified organization dedicated to shaping the future of human understanding. The combined company will operate under the Discuss brand. Under the new structure, Daniel Graff-Radford, former Voxco CEO, will serve as CEO of Discuss and Simon Glass, former Discuss CEO, will serve as an advisor to the business.
Digital experience analytics company Glassbox has acquired Anodot to detect more granular shifts in user behavior.
Alliances/strategic partnerships
Online survey software company QuestionPro and AI feedback analysis platform Caplena have created a strategic partnership to help organizations expand their ability to collect and analyze feedback to improve insights-led decisions.
Comscore has created a partnership with Polaris I/O to connect its audience measurement data and research with the Polaris I/O MarketView solution to enable media sellers to accelerate the prospecting and pitching of new business.
Research Results has partnered with fraud detection platform Verisoul to deliver high-quality and verified participants to its clients for research studies.
Uber Advertising has created a global partnership with Adelaide and Kantar to create a custom AU for Uber Advertising to advance how attention is measured and connected to outcomes.
Cint and Rep Data have renewed their partnership to enhance global research quality and trust.
M/A/R/C Research and Animalytix have partnered to launch the Parallax Initiative. The Parallax Initiative’s unified platform combines qualitative and quantitative insights to produce the datasets and research studies needed for more predictive trend analysis and optimized product launches.
NIQ and Amazon Marketing Cloud have announced a collaboration to study the effectiveness of cross-platform advertising across linear TV and Amazon Ads inventory in Italy.
Association/organization news
The Marketing Research Education Foundation has announced the 30 Days of Giving fundraiser, an initiative dedicated to ensuring that children have the nutrition they need to learn, grow and succeed. To donate visit www.givesignup.org/Race/MN/SaintPaul/30DaysOfGiving.
Awards/rankings
The Certification Institute for Research Quality has awarded certification to OvationMR for compliance with the ISO/IEC 27001:2022 information security standard.
DVJ Insights has been recognized by the Financial Times and Statista as one of Europe’s Long-Term Growth Champions 2026.
Survey research platform Conjointly has received the ISO 20252:2019 certification for Annex A (Sampling).
Collage Group has announced the winners of the 2025 Cultural Fluency Maker Awards.
CIRQ has certified Dig Insights to the ISO 20252:2019 standard for market, opinion and social research including insights and data analytics.
The Marketing Research and Insight Excellence Awards has announced its 2025 award winners. To view the full list and to watch the virtual ceremony visit www.quirksawards.com/2025-winners.
Research agency Boxclever recently celebrated its 15th anniversary.
New companies/new divisions/relocations/expansions
Grant Montague, William Reeve and Adrian Sanger have launched Fore Consulting, a consumer insight consultancy specializing in shopper and consumer research.
Insight consultancy Basis Global has opened an office in Manchester. The office will be led by John Portsmouth, director of consumer.
Branding and marketing agency Meyocks has launched Meyocks Research + Insights, an independent marketing research arm.
Research company earnings/financial news
Comscore has released its third-quarter financial results reporting revenue of $88.9 million, compared to $88.5 million in Q3 2024, a 20% growth in cross-platform solutions and a net income of $0.5 million.
AI consumer insights platform BluePill has raised $6 million in seed funding led by Ubiquity Ventures.
AI analytics company WisdomAI has raised $50 million in its Series A round of financing led by Kleiner Perkins.