Joining Phil Balducci & Associates, Inc., Tampa, FL, is Cindy S. Chamber as senior research analyst. Previously she was a marketing research analyst for Embassy Suites, Inc., Dallas.
Myra Ebner, president, Convention Research Corp., Marietta, GA, was inducted as president of the 1988-89 board of directors' for the Marketing Research Association at the organization's 30th Annual Conference in May in Chicago. Other officers inducted at the convention were Nancy Hayslett, manager, Walker Research, Tempe, AZ, as president-elect; Janith P. Fuller, senior vice president of client services, Market Facts, Inc., Chicago, as vice president; Betsy Schnepf, vice president, field and administration, The Wirthlin Group, McLean, VA, as secretary; and Carol Davis, president, Davis Market Research, Calabasas, CA, as treasurer.
Steven C. McFadden has been promoted to executive vice president and member of the board of directors at International Communication Research, Inc., Media, PA. McFadden has been in opinion research for 13 years. His new responsibilities include management of the company' s client services group.
Pat Sawyer has been named managing director of Precision Field Services in Atlanta. Cathy Johnson has also joined the Atlanta office of PFS as director of telephone operations. She has seven years of market research experience at the supplier level and field service firms.
Louis J. Pappalardo has formed Trendata, Inc., Norwalk, CT, a supplier of syndicated marketing research for the consumer durable industry. Previously he was president of Trendex, Inc., where he published the Buyership Report for 20 years. Lisa Foster joins the company as vice president. Previously she was client service manager at SAMI/Burke.
Peter A. Fushan has joined Chilton Research Services, Radnor, PA, as an account executive. He will be responsible for the sales, design, implementation and analytical interpretation of various consumer and industrial studies. Fushan was previously vice president and group manager at Data Development Corp.
William R. Eddins has joined Bellomy Research, Inc., Winston-Salem, NC, as director of analytical services. Previously he was marketing research manager for RJR Nabisco.
Kay Wall has been named president of Simmons Syndicated Studies, New York. She will be responsible for sales, marketing, technical management and new service development. Previously she was executive vice president and director of sales and marketing of this major division of Simmons Market Research Bureau.
Earnestine Hargrove has joined the Vanderveer Group, Inc., Fort Washington, PA, as a project director specializing in research and consulting for financial institutions. Dr. Hargrove was formerly the director of marketing research at First Atlanta Bank in Atlanta where she was responsible for the direction of all primary and secondary research for consumer corporate marketing.
In order to better serve a growing list of accounts in southern California, Nielsen Marketing Research has opened a new sales/service office at 4 Hutton Centre Dr., Suite 700, Santa Ana, CA 92707. The new facility is an extension of Nielsen's Menlo Park office and reflects the firm's on-going commitment to bringing its services directly to customers. These facilities will support a complete staff of client service executives, analytical specialists, trade services, neodata and NPD/Nielsen personnel. The office will be directed by John Walling, vice president and general manager of the Nielsen Western sales territory.
S&O Consultants, San Francisco, has promoted Margaret H. Widelock to executive vice president/chief operating officer. She was previously senior vice president. Widelock will oversee client services with responsibility for program management and for providing key strategic input for the identity, packaging and name development programs conducted by S&O. She will also direct NOVA Research, a subsidiary of S &O.
Bart Zuurdeeg has been promoted to marketing research director at Royal Crown Cola Co., Rolling Meadows, IL. He was previously assistant marketing research director. Prior to joining RC in 1986, he was a research analyst with Richard Day Research.
Carol Smeja has joined DDE Needham Worldwide, Chicago, as research supervisor. She was previously senior analyst at Foote, Cone & Belding.
Betsy Braun has been promoted to research director, Independent Television Sales, New York, from group research manager.
Emily Barbour, formerly vice president-interviewing services at NFO Research, Inc., announces the formation of Barbour Research, Inc., 5241 Southwyck Blvd., Suite 201, Toledo, OH 43614. Barbour is president and Linda Hagedorn is manager. The company specializes in two basic services; telephone interviewing on a nationwide basis and consulting services for all data collection aspects of a market research project.
Keith C. Stevens has joined AB Research Associates, Norwalk, CT, as a client services vice president. He was previously client services manager at General Foods Corp.
Mary Fox has been named vice president at NOVA Research, San Francisco. She will manage all phases of quantitative and qualitative research projects and assume overall responsibility for field activities, visibility research technologies and data processing. Fox joined the company in 1979 and was previously account supervisor.
Susan Spencer has been promoted to senior research director at Response Analysis, Princeton, NJ, and Patricia Bourdette, Gary Fuchs, and Steven Olszewski have joined the staff as research assistants.
Michael A. Pajor has joined Dimension Research, Inc., Lisle, IL, as an account manager. He is responsible for handling client accounts, providing consultation on research design, management of in-house work and the interpretation and presentation of results. He specializes in quantitative analysis. Prior to joining the company, Pajor served as manager of market research for the American Hospital Assn.
Kathy Hammonds-Slaughter has joined Standard Rate & Data Service, Inc., Wilmette, IL, as product development manager. Prior to moving to SRDS, she was account supervisor at EEC Advertising for Beltone Electronics Corp. She directed marketing, circulation and promotional activities for Beltone divisions.
Joel Brown has joined CMR Market Research, New York, as a senior vice president. Most recently he was senior vice presidentatR.H. Bruskin Associates. Prior to that he was with the American Express Co. and McCaffrey & McCall Advertising Agency.
Mary Ann McCollough has been appointed general manager of marketing services at Heinz U.S.A., a division of H.J. Heinz Co., Pittsburgh. She will be responsible for market research, consumer kitchens, packaging design, promotion and advertising services. Formerly, she was a product manager with Borden, Inc., before joining Heinz U.S.A. in 1982 as the product manager for new business marketing
Carol McDonald has joined Centrac, Inc., Bergenfield, NJ, as director of operations/general manager. She was previously with Ste wart Surveys as general manager.
Joe Calvanelli has joined Harte-Hanks National WATS Services, River Edge, NJ, as vice president. He was previously with Centrac, Inc., as director of marketing.
Robert Rindge has joined the Ehrhart-Babic Group, Englewood Cliffs, NJ, as director of marketing services. He was previously vice president, account manager with A.C. Nielsen.
Karl Preuss has joined Maritz Marketing Research, Inc., St Louis, as New York division manager. He was formerly a senior vice president with SAMI/Burke where he was responsible for sales, marketing, research and trade relations.
Lance Schoff has joined Rockwood Research, St. Paul, MN, as a market research analyst and will assist account executives with a variety of research projects. Prior to joining Rockwood, Schoff attended Iowa State University and graduated with a degree in psychology and a minor in statistics.